There are millions of apps listed on both the Apple Store and Google Play. Chances are that if you come up with an idea for an app, it already exists in some form. Interestingly though, less than 1% of all apps created end up achieving their intended success levels in terms of downloads, user retention, […]
When you reach the point of marketing your mobile application, you must apply the correct app store optimization strategies. These strategies help drive traffic and installs within the App Store and Google Play. While app store optimization (ASO) can never replace paid user acquisition (UA), you should use both for optimal results. However, we’ll focus […]
Mobile apps have grown by leaps and bounds, providing limitless possibilities and affording capabilities like communication, productivity, entertainment – and beyond. With millions of apps in AppStore and PlayStore, developers face fierce competition to design apps that stand out, provide unique solutions to customers, and build evergreen applications that answer both the current problems and […]
In mobile application development, a minimum viable product is a working version of an app that contains basic features that satisfy customers’ needs. Mobile application development projects are complex and costly. It is easy to use up valuable resources on non-essentials. Investors are always cautious when putting money into new mobile app projects and want […]
The current UI/UX design trends are exciting because they represent the tastes of a maturing mobile market. Today’s users know what they want and what they find appealing. And seasoned app developers have a grasp of what kind of UI/UX design works and what is relevant. Thus, the quality bar is set high, but that […]
Mobile apps have transformed how we communicate, interact, shop, and exchange information. From online food shopping to e-ticking, mobile apps have changed how enterprises do business. These pocket-sized tools have transformed how consumers access information, defining consumer shopping habits, and purchase preferences. Developing your first app is exciting; the prospect and thoughts of bringing your […]
Businesses that rely on their apps to strengthen internal communication tend to see great results if they are intentional about it at the development stage. Apps designed to enhance collaboration among employees would need to be heavy on messaging and collaboration features. Apps designed to support communication with customers should allow for service personalization. In […]
Internal company solutions often include communication, team collaboration, and project management tools. In most cases, these will be desktop or web-based applications and paper-oriented in more extreme cases. But, increasingly, more companies are shifting to mobile apps due to their versatility and widespread use of mobile devices. Below, we’ll look at what company solutions mobile […]
The mobile app revolution has completely changed how businesses operate in the marketplace and interact with customers. From facilitating online purchases to supporting communication exchanges, mobile apps have been a marvel in shaping the digital landscape. In an era where smartphones have become indispensable, businesses and organizations are finding new ways to connect with customers […]
It is a well-known fact that app maintenance is an important element of successful apps. Once an app launches in the market, the development team needs to dedicate sufficient resources to fix bugs, monitor usage, build new features, tweak existing ones, and do anything else necessary to keep users happy. If you are not doing […]