Deciding to build a mobile app aimed at serving customers better is a significant step for any business that wants to grow revenue. Apps ensure businesses can are more available to clients and it is also an opportunity for the business to develop a better profile of individual customers by looking at the services they […]
Designing a mobile app is not enough. Your mobile app must be able to communicate and interact with customers in meaningful ways. Think of a mobile app as a chatbot that talks to customers, responds to their questions, and executes commands. So, your mobile app must go beyond physical appeal and encompass deep functionality and […]
Mobile app failure can cost your business consumer trust, loyalty, and financial decline. Think about all the app conversion failures, customer communication breakdowns, and sales declines you will experience if your app fails today. So, in this post, we discuss the most common causes of app failures and what you can do in case you’re […]
Mobile app development is a significant capital expense that you should only entrust with the right development team. A competent development company can deliver an app as per the project specifications,f which is important in ensuring there aren’t any cost overruns. Apps also require annual maintenance budgets, which are likely to be high if the […]
The health and fitness app has become a permanent fixture in most people’s lives. And you can tell that this is true by merely observing the people around you. Nowadays, most people wear smartwatches — but that’s not surprising — considering the global smartwatch market grows consistently by 13% year-on-year. But even if someone doesn’t […]
Coming up with a great app idea can seem easy at times. But what may not seem easy is ascertaining if that app idea is truly feasible. If most developers were honest, they’d admit they lucked out on some of their best and most profitable ideas. Instead, they’d like everyone to believe they’re geniuses for […]
Mobile app design is not all about looks and beautiful aesthetics. It’s sometimes about how easily users can communicate and interact with your app. Think about app design as a concept that merges looks and interaction – aesthetics and functionality. And app navigation is like interactions or a conversation with an app. So, making your […]
Business leaders might think that once the development work on a mobile app is complete, all work is done. However, this notion is false. According to The Manifest, 3 in every 10 companies update their apps every month. 45% do it at least once every six months. The most successful apps in the world with […]
There’s no denying that the mobile app revolution is underway. In 2021, there were a whopping 7 billion mobile app users globally. The following year, this number rose to 9 billion and was projected to reach 10 billion in 2023 as smartphones and wearables become an integral part of our everyday life. The shift from […]
If you’re not continuously monitoring app performance, you won’t have a clear picture of app quality and success. And that means you won’t know if your app meets or exceeds user expectations. Moreover, you can’t correctly evaluate your app since you’re not measuring its key performance indicators (KPIs). So, what should you do to ensure […]