Videos – A Notable Trailblazer in Online Dating

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The mobile app revolution has taken the world by storm – from e-commerce apps that embrace realistic virtual and augmented reality shopping capabilities to video-based dating apps.

Recent developments in mobile apps show that the digital world will embrace a paradigm shift, making apps the next big thing after the internet. Already, the metaverse defined the limits of virtual spaces, signaling a new awakening in how we use and interact with the internet.

Today, video-based dating apps have defined a new frontier, eliminating the barriers set in previous dating apps. Traditionally, the online dating scene was a scam zone characterized by fake profiles and unrealistic characters.

However, today, this is about to change with new video-based, next-generation apps like PreVue Dating.

Here’s what we should expect with video-based, next-generation dating apps:

1. More authenticity

Documented evidence shows that there are many benefits to using a dating app with a video as opposed to one with just images. The first advantage is more authenticity. Videos allow users to showcase their personality, tone, and body language in ways that mere pictures cannot.

Videos give users a more personalized and accurate presentation of themselves, which helps create trust and increase the likelihood of a successful match. So, new dating apps that embrace the video-based capability will ensure more users and personalized experiences than dating apps without this new capability.

 

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2. Better communication

Truth be told: videos provide better communication and more personalized interaction than mere images or pictures. Precisely, videos allow users to exchange information and talk more realistically, ensuring that users can hear and respond to one another in real time. This capability can lead to more meaningful communication and deeper connections which is a critical element in online dating.

3. Improved safety

Videos can help improve the safety of users by allowing users to verify that those they are talking to are the people they’re claiming to be. Videos can also help users feel more comfortable meeting in person as they’ve already seen and talked to each other via video.

Let’s consider the following statistics:

  • One in every seven dating profiles may be fake
  • Of all 3.5 million profiles created every month, 500,000 may be fake
  • Romance scams resulted in losses of over $1.3 billion in the US in 2022
  • Canadian romance scam victims lost over $50 million in 2021
  • Australians lost at least $568 million in online dating scams in 2021
  • Social media remains a fundamental attack vector in online dating scams

So, video-based dating sites are gradually providing safety nets to most users in online dating sites.

4. User experience

There’s no denying that video-based dating apps are realistic and provide a better user experience. A dating app with a video feature can provide a more meaningful conversation and deeper connections and interactions. Users can share videos of themselves and others, making the app more meaningful and entertaining.

Already, a Forbes publication showed that video communication is being optimized to further physical distance and allow for social distancing – in both work and dating spheres.

So, when you combine this capability with the risk of physical communication in the wake of the Covid-19 pandemic, you realize that video-based communication is gaining momentum in bridging glaring gaps in physical communication.

5. Mutual attraction

Sharing videos with interesting captions on social media is nothing new. Facebook first launched its video function in 2007. YouTube began in 2005. And Snap Chat exploded after adding a 10-second video capability to its platform. TikTok is currently the new frontier in marketing, and it utilizes live and recorded videos of users.

There’s no denying that the short-form video model became a striking feature of most online applications – and this trend will grow. Despite this development, it has taken a few years for dating apps to adopt this feature.

But why the delay?

The prevailing theory is that it’s scary to show more online. Everyone has great photos and excellent captions depicting their ‘best angle’ and ‘their good side’ which provides psychological protection.

However, with platforms such as PreVue Dating taking video-form elements in their models, it shows just how videos are harder to fake and how the dating landscape is changing.

Videos indisputably allow users a better gauge of mutual attraction. And as users become more discretionary, videos will gain more momentum in the dating world, signaling a new normal to most users of online dating sites.

6. Increased confidence

Most people turn to online dating because it’s more confidential. Indeed, most online dating users prefer to first match with interested potential matches before meeting them in person. This ultimately provides psychological protection in case things do not go as planned.

The truth is – videos allow users to showcase their personality, tone, interests, and attitudes which can increase their confidence. This may be particularly helpful to those users nervous about meeting new people or people who may struggle with making the first impression.

7. Time-saving

Videos can be a more efficient way to get to know someone without wasting time. Instead of spending hours, days, or sometimes weeks getting to know someone, videos allow users to get a taste of someone’s interests and personality in minutes. Video-based capabilities help users establish compatibility without wasting time exchanging messages and texts.

8. Screening tool

One exhilarating aspect of videos in dating is that they can act as screening tools. Users can screen those they’re interested in before committing to a date or a meet-up. Screening can help reduce the number of mismatches and increase the chances of a successful date.

9. Hobbies and interests

Videos can help users showcase their interests and hobbies in a more meaningful way than written descriptions and images. By showcasing interests and hobbies in a more interactive and meaningful way, videos can help potential matches get a better understanding of what they have in common.

10. Better visibility

Adding a video on one’s dating profile provides better visibility and enables users to stand out from the crowd. This capability is especially important at a time when dating platforms are flooded by fake profiles. Adding a video boosts the number of potential matches, providing a more fulfilling and interactive online dating experience.

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PreVue Dating – A Path to Online Engagement

Online dating apps have been doing a lot of experimentation and innovation in videos. Some of these platforms allow basic features such as pulling and posting a video from your phone. Others offer full-blown video-chatting functionality. Dating apps have adopted various and varying rules and moderation capabilities to improve match quality and dating experiences.

NS804 has worked closely with online dating app players to identify proven strategies for online dating experiences. And with the wake of PreVue Dating, it’s becoming clear that video dating will be a frontier in online dating. However, it’s important to note that as video becomes a trend in online dating, users will have to adopt several safety guidelines.

Some of the main safety cornerstones for videos in online dating include:

  • Platform guidelines. Online dating platforms must be overtly clear about what’s appropriate content.
  • Community feedback. The online dating community must drive the common good with reporting buttons that flag and moderate content.
  • Human moderation. Human moderation is a critical element in reducing technology gaps and human errors. For instance, Facebook has approximately 15,000 reviewers hunting inappropriate content and fake news.
  • AI moderation. Many dating apps take appropriate precautions to protect their women users. AI-powered private detectors scan images for inappropriate content.
  • Privacy functionality. Controls when and how users use the video functionality feature. Some apps, for instance, allow chat users to blur their screens until they feel comfortable.

Contact NS804 to bring video-based capabilities to your online dating platform.

How Béné Developed By NS804 Has Simplified Digital Tipping

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We’re gradually moving towards a cashless society thanks to the help of several cashless tipping app solutions. Enter Béné, an app developed by NS804 that helps hotels compensate their staff as efficiently as possible. And there’s never been a better time for such a solution than now, with many traveling again after the grueling Covid-19 pandemic period.

As an acclaimed development studio with offices in Richmond, Denver, and Charlotte, NS804 worked closely with 3ADVANCE, LLC and Red Canopy Holdings, LLC — to bring Béné to fruition. The first version of this digital tipping app hit the App Store on June 30, 2020, and Google Play on July 1, 2020.

And almost three years later, Béné has received regular updates and has grown in popularity with many favorable reviews. It currently stands with a rating of 4.7 out of 5 on the App Store, making it one of the most highly rated apps in the finance category. Also, Asian Hospitality, Bloomberg Radio, Lodging, The Wall Street Journal, The Washington Post, and several other publications featured Béné.

Having made headway in such a short time has us beaming with pride. But how did this cashless tipping app find its place in a crowded market? After all, the finance category has its fair share of digital tipping apps, even from big players. Read on as we’re about to reveal why Béné is one of the best solutions for the hospitality industry!

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But What Is Digital Tipping?

The core principle of digital tipping is the remuneration of staff, particularly hotel employees, via electronic payment platforms. Thus, customers may offer cashless tips with credit cards, debit cards, digital wallets, and digital tipping apps. Since most customers seldom carry cash on them due to safety and practicality issues, these alternative payment options have become commonplace.

However, credit and debit cards are also gradually falling out of favor, with digital wallets leading the digital tipping revolution. Popular digital wallets include the likes of Apple Pay, Google Pay, PayPal, Samsung Pay, Venmo, Zelle, etc. And they all work remarkably well as digital payment solutions in the general sense. 

Thus, there’s a need for more niche solutions that address issues faced by specific industries. For example, the hospitality industry hires people from around the world and from different demographics. Not all staff own smartphones or have access to the same digital wallets as customers. And they would prefer to receive any tips directly to their bank accounts with as little hassle as possible. 

Moreover, many digital wallets aren’t available in all territories and may not allow customers to transfer funds directly to an employee’s bank account. More often than not, this is due to business and finance legislation in many territories. But a cashless tipping app such as Béné solves these issues by ensuring that tips go straight into an employee’s bank account or payslip.

Why Is Béné The Ideal Cashless Tipping App For Hotel Owners And Customers?

To date, Béné works with over 79 brands, serves over 300 properties, tips over 1,800 employees, and supports five languages. And given the satisfactory experience it offers hotel owners, guests, and staff, it’s bound to expand its reach in years to come. Thus far, Béné has carved its path by simplifying digital tipping as follows:

  • Hotel owners set cards with Béné QR codes in guest rooms or any other area where staff members work. 
  • Customers can scan the QR codes to send digital tips without downloading any apps. 
  • Digital tips will reach the hotel’s bank account (for the payroll) or the employee’s bank account within seconds.  
  • Hotel management will receive reports regarding all digital tips. 
  • Hotels don’t need to pay any transaction, monthly, or licensing fees.

Understanding The Company Registration Process

If you’re a hotel owner, download the Béné app (search ‘Bene tipping’) from the App Store or Google Play. Once installed, click “Sign Up,” select “Company,” and submit company information. Then, choose whether to distribute the tips through the company payroll or directly to employee bank accounts. 

If tip distribution goes through the company payroll, you must connect your Stripe account to the app for secure payments. It’s necessary to provide a mobile number and email for the verification code. And, also provide personal details, such as name, email, date of birth, address, administrator social security number, or tax ID (required by the US Government). 

Required business details include your company’s industry, website or product description, bank routing number, and account number. Finally, it’s necessary to provide primary contact details and accept the “Terms and Conditions” to complete the registration process.

Understanding The Staff Registration Process

Ask all your hotel staff that’s most likely to receive tips to download and install the Béné app. They must click “Sign Up,” choose “Service Provider,” and then add their photo to the profile. A staff member’s photo will appear on the customer’s device once they scan the Béné card with the QR code. Staff must ensure that they look friendly and professional in their photos to make a good impression.

Furthermore, staff will need to provide their full names, emails, physical addresses, mobile numbers, passwords, and company IDs to proceed with registration. To locate the company ID, access the main menu of the company profile. Then, choose the team member position and accept the “Terms and Conditions” to create the account.

Each staff member must check their emails for the Béné verification. If it seems that they haven’t received it yet, they should check their spam filter just to make sure. After the verification process, staff members will have to designate a bank account or a prepaid card to receive tips.

Ordering Cards Featuring The Béné QR Codes

After the staff registration process, it’s time to order the Béné cards that guests will scan. All that’s required is to confirm all available team members and click “Initiate Order” in the “Order Cards” screen. Then, select the card size and quantity, and confirm by submitting the order. Once done, the Béné team will ship the cards to your premises.

Do keep in mind that this order will exclude card stands since most hotels use different kinds of stands. You’ll have to use your existing stands if available or purchase these from another vendor. Furthermore, you’ll have access to a secure portal to view detailed live tip reports for payroll distribution purposes.

How Safe Is The Béné Digital Tipping App?

Having to submit sensitive company and staff data may cause concern. We understand that, as a hotel owner, you require peace of mind regarding your data safety. That’s why we’ve addressed this matter by putting data safety at the forefront. We’ve ensured that the Béné app doesn’t collect user data or share data with third parties. Moreover, all data is encrypted when transmitted over secure networks.

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In Conclusion

Hardly any industry benefits more from a cashless tipping app than the hospitality space. However, Béné successfully streamlines and secures digital tipping, especially for hotel brands of all kinds. And since it allows guests to tip so easily, hotel staff will receive more tips for their efforts and feel more appreciated. Thus, hotel owners will retain their most valuable staff members that maintain high service standards. Contact NS804 to learn how we can help you create a digital tipping solution for your business or target audience. 

How Clients Benefit From Android Mobile App Developers In Denver

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The bustling capital of Colorado, Denver, has so much to offer out-of-town visitors and those looking for Android mobile app developers. Owing much to its phenomenal museums and historical landmarks, it’s a city that showcases its rich culture and heritage with panache. And it’s also home to some incredibly talented app development studios.

One of these studios is NS804, which also ranks as one of the most reviewed developers in Denver, according to the Manifest. Furthermore, we’re renowned for developing quality apps for our clients and have earned several accolades over the years. We’re Gold Verified on Clutch and have a comprehensive portfolio and many happy clients that back up the quality of our work.

But what makes us better than our peers, and what can you expect from NS804? We’re a full-service mobile app developer specializing in native Android and iOS development. That means we’ve amassed a team of specialists in all areas of app creation. 

We have designers, project managers, programmers, testers, writers, and even app store optimizers. So, our clients benefit immensely by having access to a ‘one-stop-shop’ instead of dealing with disparate entities, which only complicates the app development journey. But clients can enjoy further benefits, which we’ll explain in more detail below.

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A Team Of Android Mobile App Developers Utilizing Design

Design plays a fundamental role in the app development process. We start by designing a wireframe of the user interface (UI) and may even create a prototype. And we do this to show clients how their app will look, feel, and function. 

If they’re happy with the results, we’ll proceed with a minimum viable product (MVP) or a full-fledged product. But if they’re not, we’ll listen to their concerns, feedback, and suggestions before going back to the drawing board. And once we return with satisfying results, our clients will be eager to move forward. 

Since we’re one of the leading native Android mobile app developers in Denver, we’re inclined to use the latest best-in-class tools. And that means we’ll use Jetpack Compose to create beautiful and modern native UIs. These UIs will delight Android users and keep them engaged, especially those that have purchased the latest smartphones and tablets.

Android Mobile App Developers Demystify The Development Process 

Many clients are new to app development and have many questions. We’re always available to answer their questions and demystify the development process as best we can. After all, it’s not uncommon for clients to have questions about the following:

  • Notable similarities and differences between Android and iOS
  • Required tools for Android app development
  • Game engines and tools required for making Android mobile games
  • Ways to optimize an Android app or game
  • How to succeed on Google Play and other Android app stores
  • How to build a backend and implement analytics

Building Android Apps That Succeed

App projects are always risky, even on popular platforms such as Android. That’s why we always strive to keep clients informed about the progress of their projects and any issues or upcoming roadblocks that may hinder progression.   

And since we know the Android landscape so well, we’re aware of the various factors that could sink even the most promising projects. These may include a lack of a clear objective, an unintuitive UI, failure to iterate, poor marketing, or a disappointing user experience. However, we work closely with clients to ensure none of these materialize.

The Bottom Line

As one of the leading Android mobile app developers in Denver, we use our vast experience to create phenomenal apps according to spec. And since we know all of the ins and outs of the Android platform, we’re well-positioned to tackle the most demanding projects and to support these in the long term. Contact NS804 to learn how we’ll help you create the most engaging Android apps today! 

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The Ultimate Guide For Android Mobile App Development Basics

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Mastering the Android platform as a developer always starts by comprehending the mobile app development basics. And that’s because the Android development ecosystem is incredibly dense and complex. Consider that it’s necessary to know two programming languages for this platform: Java and Kotlin. And while some programmers may scoff at the idea of familiarizing themselves with both languages, it’s a necessary step.

But why should programmers go to such lengths when it’s possible to develop Android apps if they only know one of these languages? That’s because it’s good practice to update apps regularly. And after a certain period, it’s essential to modernize apps, which may include moving from a dated programming language to a current one. Thus, developers planning to update Android apps should have the knowledge and skills to port these from the older Java code to the newer Kotlin codebase.

Sometimes, it’s necessary to know additional languages, such as C#, JavaScript, or even Python, for cross-platform development. And with such a large variety of programming languages, developers also have to deal with many integrated development environments (IDEs) and software development kits (SDKs).

Then, the types of apps developers make will impact tooling choices. For example, making a short-form video app like TikTok will require a different toolchain to a battle royale game such as Fortnite. And if developers wish to include networking features, considerations regarding backend and integration systems become paramount.

With so many considerations, Android development seems harrowing, especially for newcomers. That’s why we’ve compiled this handy guide to help aspiring and even seasoned developers understand Android mobile app development basics. 

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Android Mobile App Development Basics: Choosing The Right Development Environment

So you’ve taken the time to research the market and are now busy planning your mobile app strategy. However, you’ve yet to pick your development environment, which will play a crucial role in determining the overall development experience. It may even impact the success or failure of your upcoming app project, so research all the development environments thoroughly before settling on one.

But what do you even pick with so many Android development tools available? If you’re planning on making a native app, then Android Studio is a great choice. It’s Google’s official and recommended IDE and features the Jetpack Compose user interface (UI) designer, Android Emulator, and intelligent code editor. Also, you’ll need to download the Android SDK, NDK, and Java SE Development Kit (JDK).

But if you’re planning on making a cross-platform or hybrid app, you may want to consider another development environment. There’s Visual Studio with Xamarin for cross-platform apps with native performance. And then, there’s Flutter and React Native for making impressive-looking hybrid apps.

If you decide to make a mobile game, you’ll want to use a game engine such as Unity or Unreal Engine. Both engines provide their own asset content pipelines and tooling for creating animations, levels, and visual effects. However, Unity and Unreal recommend and offer a download pathway for the Visual Studio IDE for coding.

Gaining Programming Language Proficiency 

If you’ve picked Android Studio, you’ll need to gain proficiency in both Java and Kotlin. But if you’re a new developer, start with Kotlin since it’s a more modern language with a better and more streamlined syntax. If you already have experience in Java or any object-oriented language from the C family, it should only take several weeks to learn Kotlin.

But it’s also crucial to become proficient in JavaScript Object Notation (JSON) and Extensible Markup Language (XML). JSON is a file type based on an open standard used for parsing and storing data objects. XML can also parse, structure, and manage data but can’t perform computing calculations.

For the majority of Android app development scenarios, Java, Kotlin, JSON, and XML should suffice. But what if you already have C or C++ proficiency and want to develop Android mobile games? The good news is that Google offers the Android Game Development Kit (AGDK) for developers with C/C++ skills. It’s a comprehensive suite of libraries and tools with easy integrations for game engines, such as Unity. 

And on the subject of Unity, if you opt for this engine, you may want to use the C# programming language. If you already know Java or Kotlin, C# is easy to pick up and start making simple games within days. Moreover, Unity provides many in-depth tutorials and programming resources to help newcomers become proficient with C#, the game engine, and mobile app development basics.  

How To Structure A Basic Android App’s UI With Jetpack Compose

Google recommends that developers use the Jetpack Compose UI framework for making modern Android apps. And that’s because it simplifies the creation of UIs with dynamic animations, styles, and themes. Its composable functions make it easy to change states and add images, texts, lists, grids, and scrollable columns. 

A few neat features of Jetpack Compose, which should also excite UI/UX designers, are its Material Design and Material Theming. These allow designers to make their apps more accessible and attractive to a larger demographic of users. Designers can alter all aspects of an app’s UI, from its typography to its colors. 

And some of the more advanced features of Jetpack Compose allow smooth navigation between screens, navigation across multiple screens, and passing of data between screens. With the proliferation of foldable Android smartphones, designers must take advantage of the additional screen real estate as efficiently as possible. 

One way to do this is by creating an adaptive app featuring dynamic navigation. This approach allows the app’s UI to transform elegantly and fluidly for any screen size, orientation, form factor, and device type. Moreover, there’s no loss or degradation of usability of the app, regardless of these changing factors.

Understanding Persistent Data On Android

It’s necessary to read, store, and manipulate data between an app and a relational database, such as SQLite. And that’s because you’ll need to store all kinds of app and user data and do so securely. But setting up a database and dealing with so much data can be difficult, especially for those getting to grips with Android mobile app development basics.

However, one of the most useful Kotlin APIs for this purpose is Room, which is part of the Jetpack library. It acts as an abstraction layer for configuring SQLite databases and reading, manipulating, and querying stored data. 

Sometimes, it’s more sensible to store user data and preferences on the device instead of a relational database, especially if the app will predominantly operate offline. DataStore is yet another Jetpack tool but meant for smaller datasets, such as typed objects or key-value pairs. Another benefit of DataStore is that it performs asynchronous operations but can also perform synchronous operations. This helps deal with legacy codebases designed for handling data and disk I/O operations in a synchronous manner. 

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In Conclusion

The Android platform offers new and seasoned developers a rich and dynamic app development ecosystem that’s worth exploring. But before you embark on this journey, it’s best to internalize a few of the key points that we’ve covered in our guide about Android mobile app development basics. Contact NS804 to learn how we’ll help you create engaging Android apps using the best practices and industry-leading technologies.

Android vs. iOS: Choosing The Right Mobile App Strategy

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Every development lead must comprehend the pros and cons of the most popular mobile platforms. Therefore, it’s common to engage in lengthy and strenuous deliberations regarding the age-old Android vs. iOS debate. And yes, this may sound passé considering how firmly established both platforms have become and how often the fanboys on both camps have had to eat humble pie. 

But we’re not talking about fanboyism here, as that’s detrimental for any app developer. After all, the best app developers and publishers don’t pick favorites but focus on tangible results. And there’s no point in favoring Android over iOS, or vice versa, in an era when both platforms satisfy billions of users globally. 

Therefore, the wisest option is to target both platforms if that fits the budget and capabilities of the development team. But we do want to stress that it’s crucial to implement a different strategy for each platform. And that’s because Android and iOS each serve specific markets and demographics better than others. 

For example, Android is the mobile gaming heavyweight and has a far larger global audience. Thus, it makes good business sense for game developers to focus their efforts more on Android vs. iOS in most cases. These efforts could involve the game assets, code, testing, marketing, and ad campaigns. 

On the flip side, iOS users love apps that enhance their photos or help them edit videos. That makes sense, considering that iOS devices are known for their excellent cameras and are used extensively by content creators and social media influencers. Understanding these differences allows every development lead to stay on top of the Android vs. iOS discussion and even steer it toward a fruitful direction.

But What Is A Mobile App Strategy?

A mobile app strategy encompasses the early planning stages, development phase, marketing efforts, and release. Ultimately, it serves as a roadmap for bringing your app to fruition. Without a mobile app strategy, your team will have scattered goals and priorities, and your project will fail.

And this is a problem because too many small indie developers treat mobile app development as a feel-good endeavor. They watch several YouTube videos, then read some articles and Reddit posts, which convince them that app development is fun. 

And while app development is indeed fun, professional studios always focus on delivering results. That means the fun and excitement of app development take a back seat to work within the parameters of a carefully conceived plan instead. Clients who partner with studios such as NS804 expect high-quality apps that meet their requirements. Therefore, there’s no room for aimless “what if” scenarios or raw experimentation, which indie and freelance developers may embrace.

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Android vs. iOS: A Mobile App Strategy That Applies To Both

As we mentioned earlier, you’ll likely target both Android and iOS platforms for your apps. Therefore, when you start putting together your mobile app strategy, you’ll have to consider the following for both platforms: 

  • Research the marketplace to determine whether other apps already solve this problem. And if they do, can you implement a feature that innovates or improves on what existing competing apps offer users? If you cannot forge ahead with a better alternative, reconsider your app idea before entering a market with an oversupply of similar apps.
  • Conduct a SWOT analysis to identify the strengths, weaknesses, opportunities, and threats your app business will likely face.
  • Draw up user profiles of the types of users who will likely embrace your app. Consider several demographic examples about these users, such as their age, sex, location, occupation, education, salary, and interests.
  • Define the capabilities of your app in detail, even if some of these don’t make it into the end product. Also, create a wireframe to prototype the user interface (UI) to show all stakeholders involved in the project.
  • Document all the data accessibility and management systems you’ll use for your app. And don’t forget to design your privacy and security protocols early on. Moreover, be sure your team’s up to speed with the General Data Protection Regulation (GDPR) if you’re releasing your app in Europe.

Android vs. iOS: When Your Mobile App Strategy Will Differ

The primary areas that impact your mobile app strategy for each platform relate to the app stores, marketing, monetization, and tech stacks. Let’s take a more detailed look at these factors below:

  • App stores: The App Store (iOS) and Google Play (Android) are where most users will download their apps. But given Android’s more open philosophy and a wider variety of device manufacturers, there are way more stores to download Android apps. However, all these stores have their own app store optimization (ASO) requirements and user expectations that developers and publishers must meet. A one-size-fits-all approach won’t work, but a different strategy for each app store leads to success.
  • Marketing: Brand positioning, public relations (PR), outreach programs, pre-launch promotions, sales offers, and even post-release strategies will impact the success or failure of your app. Also, ensure you tailor your marketing messaging specifically for Android and iOS users and your app’s potential user demographics.
  • Monetization: iOS attracts more affluent users, and they’re more likely to spend money on apps than their Android counterparts. Therefore, an iOS app can make money with in-app purchases, subscriptions, or even as a paid app. But an Android app will likely generate more income via advertisements. So, a completely different monetization strategy for each platform will work best.
  • Tech stacks: Apple provides its proprietary Xcode integrated development environment (IDE), the Swift programming language, and platform-specific application programming interfaces (APIs). And Google offers its Android Studio IDE & App Tools and the Kotlin programming language. Developers should use these two tech stacks, especially if they develop native apps for each platform.

Additional Mobile App Strategy Considerations

It’s not uncommon for app developers to utilize cross-platform tools and other handy tools that aid productivity. For example, a developer may use the Visual Studio IDE, the C# programming language, and Xamarin for cross-platform development. And such a tool allows the developer to focus on a single codebase while enjoying the benefits of native performance. 

But what would this do for the mobile app strategy? It would simplify it somewhat, as the developer won’t have to deal with the complexities and costs of maintaining two codebases. But the developer should still consider a contingency plan in case Xamarin is sunset during development or any similar scenario, even if it seems unlikely.  

Another factor that will seriously impact productivity and development costs is cloud infrastructure. It may save company resources to use a cloud-based testing service to run unit tests, especially for a startup. And even a more established developer may benefit from additional security and scalability offered by a good cloud service. 

Understanding the pros and cons and associated costs of all tooling ahead of time is a huge boon. But it’s equally important to document all these within the mobile app strategy from the get-go. Furthermore, it’s essential to detail when Android and iOS strategies will be similar or different.

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The Bottom Line

The days of getting into heated Android vs. iOS debates should hopefully be over. But that doesn’t mean that the development lead should ignore the core differences between these two platforms. In fact, it’s essential to understand these differences intimately and draft a mobile app strategy that works flawlessly for Android and iOS specifically. Contact NS804 today to learn how we’ll help you craft a strategy to bring your best app ideas to the market! 

5 Actions You Should Perform to Be Effective

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Productivity and effectiveness at work are the most sought-after quality in employees. Productivity is strongly anchored on how effectively you work. Effectiveness is about doing what matters. To be effective means that you maximize the time you spend working on something to achieve the desired goal. Not working longer or harder, just smarter.

Therefore, effectiveness in everything you do is important not just for your profession but also for your personal, mental, and overall well-being.

Some individuals may measure productivity by the number of hours that go into work. However, research shows that the productivity of an individual decreases after a 50-hour work week. The productivity past the 50 hours is minimal and even none at all. So, it is better to focus on what is your work or get whatever matters done than work for long hours.

Here are some things you can do to be more effective at what you do.

1. Have a short to-do list

What’s the first thing you do when you get to work or start your day? Create a to-do list, right? This can be done mentally or have them jotted down. Sometimes it is difficult to get started on the actual task because we have a massive to-do list such that it becomes overwhelming.

This is also a reason why we also procrastinate. It is advisable to have a short to-do list with the most urgent and important things. Your list can have 3 to 5 tasks that you need to accomplish by the end of your work day.

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2. Prioritize tasks

Now that you already have a list of what you need to get accomplished in the set time it is important to give priority to the tasks. We’re all different, hence what works for your colleague may not work for you.

You know what tasks need more concentration and time and the lighter tasks. Hence, prioritize your tasks in a way that works for you, whether it’s urgency or concentration, or time it takes. Whatever will help you be productive at the end of the day.

3. Develop good communication and collaboration skills

Regardless of whether you work remotely or in an office setup, you will have colleagues. You can’t work alone. Hence it is vital to develop strong and effective communication and collaboration skills to be effective in your work.

Proper communication will ensure that there are no miscommunications and misunderstandings. This will save you and your colleagues time and redoing tasks. Be brief and to the point when addressing matters and remember to always stay on the topic.

4. Create a routine

According to Hallie Crawford, a certified career coach, creating routines can help one carry out tasks faster because you don’t have to think about what to do or need to prepare for the task. Having a routine reduces the decisions you have to make hence saving you time to work on things that need more time and preparation. Now, you can guess why Steve Jobs wore the same outfit every day.

5. Plan for The next day

Not knowing where to start is the reason for failing to start at all. Hence, it is important to set a headstart for the next day as you wrap up at night. With such a plan you will hit the ground running and avoid time wastage and procrastination. Planning will make you more effective at your work.

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NS804 – Powering productivity at the workplace

NS804 is a well-established mobile app development company with highly skilled developers. At NS804 you can get a productivity mobile application designed and tailored to boost your effectiveness at your work.

Reach out to NS804 to get your mobile application solutions.

3 Ways Internal Mobile Apps Can Improve Company Culture

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Every business leader must improve company culture to retain valuable employees and increase efficiency. While this sounds challenging, it’s an achievable goal with the right internal mobile apps. Furthermore, there’s hardly an enterprise that wouldn’t benefit from deploying business apps that streamline several crucial business processes. 

But what business processes can internal mobile apps actually improve? Well, it’s not uncommon for companies to struggle with internal communication between employees, especially with the prevalence of remote work nowadays. How does any company get its onsite employees to collaborate efficiently with remote workers? While several solutions exist, mobile apps offer the most optimal pathway.

And that’s due to the wide adoption of mobile devices throughout all levels of the business hierarchy. It’s hard to imagine any company employee without a smartphone or tablet or not using these for completing vital tasks. Thus, the implementation of these devices no longer has to be ambiguous but work in tandem with company goals. Now, let’s take a more detailed look at several ways these apps can improve company culture.

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Improve Company Culture With Onboarding And Training Apps

It’s expensive and challenging to hire, onboard, and train employees. Moreover, it’s all too easy to get these procedures wrong — and ultimately — demoralize new hires or cause them to leave within days or weeks.

But internal mobile apps can handle these procedures efficiently, especially those aimed at onboarding and training. Onboarding apps can provide new hires with all the information they need, such as the code of conduct, company expectations, and a description of the company culture. 

To further engage the new hires, onboarding apps should provide demos of a company’s flagship products or services and mini-games or quizzes related to the company’s products, services, and mission statement.

Training apps should offer relevant training programs to new hires according to their job positions. These programs may include PDF files, multiple choice quizzes, videos, augmented reality (AR), and virtual reality (VR) training. Moreover, new hires should be able to contact a mentor or trainer and be encouraged to embark on ongoing learning.

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Internal Mobile Apps Make Communications Truly Internal

Nowadays, employees use all kinds of communications and messaging apps from multiple vendors. Some employees may use Skype, others WhatsApp, and several others Zoom. But there are problems with this approach related to the security and long-term sustainability of using these platforms.

While all these platforms offer convenience, they’re easy to hack, may sometimes go down, and their pricing model may not suit your budget. Fortunately, you can avoid all this via a custom-developed internal communications app for all your employees. You can homogenize your communications channel and make it even more secure than commercial alternatives.

Implement The Ultimate Collaboration Tools

However, your communications app should also make it easy for all your employees to collaborate on projects. All your onsite and offsite staff, and even remote staff, should have tools that facilitate collaboration across various locations and time zones.

The most basic tools should allow for the easy sharing of files and media, while the more complex tools should allow for real-time editing of documents, spreadsheets, images, sketches, or even 3D models. Whether staff prepare a presentation or design a logo, your collaboration tools should make all this possible. As they complete projects successfully using these tools, it will increase employee morale and improve company culture.

The Bottom Line

Internal mobile apps not only improve company culture but help streamline many vital business processes. And several key areas that benefit from these apps are communication, collaboration, and employee training. Contact NS804 to learn how we’ll help you build custom mobile apps for all your internal business needs.

Solving Consumer Problems With The Right Mobile App

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Many of the most popular apps in the App Store and Google Play do a great job of solving consumer problems. They make it easy for users to connect with companies and purchase goods and services. And the right mobile apps allow users to launch inquiries and receive the necessary feedback quickly and efficiently. Undoubtedly, this is great for retaining users as long-term clients and for those companies that offer aftermarket services. 

Furthermore, there is hardly a business or market segment that doesn’t benefit from mobile apps aimed at solving consumer problems. Whether it’s a booking app for a restaurant, a makeup app for a beauty store, or a car listing app for a dealership — the mobile app plays a profound role in boosting business. 

But what does this mean for your business — can the right mobile app make a difference? We’re willing to bet that it can, but we’ll delve deeper and give you some examples of known problems that an app can solve effectively.

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Making Mobility More Efficient And Standardized

Consider how companies such as Bolt and Uber have radically transformed mobility. Gone are the days when one had to call a cab or brave dangerous and rainy sidewalks to catch a taxi. The business models and mobile apps that Bolt and Uber have introduced allow users to order a ride whenever and wherever they want. 

All users need to do is open the app, choose a destination, select their preferred ride, and confirm. And if users encounter any issues, it’s just as easy to submit a report and have it resolved by the relevant support team. A hassle-free approach to solving consumer problems is one of the cornerstones of these services. 

However, these services come into their own when one travels to a foreign country. And that’s because both Bolt and Uber have specific guidelines and standards that drivers must meet — regardless of the country they operate in — even if it’s one with an incompetent local taxi industry. Thus, in most cases, travelers won’t experience dangerous driving, rude behavior, or unroadworthy vehicles.

Bringing Online Shopping To The Masses 

While the internet may have introduced online shopping to an unsuspecting public — this had limited impact. And that’s because only those that owned a computer or had access to one could order online. Furthermore, many people, particularly the elderly, were rarely computer literate.

But the introduction of smartphones opened the floodgates to online shopping. And with the proliferation of user-friendly apps covering every shopping niche imaginable, anyone could order online with a few swipes and taps. Moreover, these mobile apps alleviate the need to use web browsers, which often have security issues that place less-experienced users in danger. 

Selling Digital Products And Subscriptions

Digital products such as audiobooks, ebooks, games, printables, software, and web courses are ideal for distributing and selling via a mobile app. The mobile app can serve as the primary digital store portal for any brand that wants to sell directly to clients. 

And while it’s possible to sell digital products via a website, the mobile app has tangible benefits. The app can act as a client that enforces digital rights management (DRM) on all downloadable digital products. Thus, users can only access this content via the app and a registered account, which diminishes piracy drastically.  

It’s also easy to upsell other products and subscriptions via notifications and popup messages. And since users will always need to have the app available to access content, they’re likely to read most incoming messages. However, that’s not the case with a website they’ll only access periodically or only once.

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The Bottom Line

Solving consumer problems is almost always a satisfying experience for savvy entrepreneurs. But solving these problems with a mobile app is beyond satisfying — it’s the smartest and most efficient way to serve customers. Contact NS804 today to learn how we’ll help you build the right mobile app for your business!

6 Ways a Mobile App Can Be an Enterprise Cost-Saving Tool

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Mobile apps are increasing in popularity and adoption. Almost 48% of small businesses have adopted mobile apps, thanks to smartphone adoption and internet penetration rates.

In 2022, almost half of all small enterprises had a mobile application to connect with new and existing customers. This figure represents a 10% jump from the previous year.

In addition, almost 28% of small businesses that did not have a mobile app reported that they had plans to adopt one to support future business growth. These statistics point to the growing popularity of mobile applications in the contemporary business landscape.

Trends in Mobile App Adoption

The rising popularity and the growing adoption of mobile apps come from a combination of factors. For instance, reported findings indicate the following:

  • Mobile apps will generate $935 billion in sales in 2023
  • Apple app store has almost 2 million apps for download
  • There are 3 million apps available for download in Google Play Store
  • 22% of millennials open an app 50 times a day
  • 5 hours are spent opening mobile apps every day

In addition to these statistics, findings show that in 2022, only 13% of businesses did not intend to release a mobile app, compared to 26% in 2021.

 

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Benefits of Mobile Apps

There’s no denying that the increased adoption of mobile apps comes because of several reasons:

  • Faster operation. Mobile apps are way faster than websites and web browsers
  • Personalized experience. Mobile apps have one-on-one support
  • Online and offline. Mobile apps have both online and offline capabilities
  • Instant updates. Mobile apps provide instant updates and notifications
  • Branding possibilities. Mobile apps have a huge potential for branding
  • User interaction. Mobile apps extend enhanced user interaction
  • Robust features. Mobile apps embed many features that enhance their usability

Despite the far-reaching implications of mobile apps in the contemporary business landscape, a key reason enterprises adopt mobile apps is due to their cost-cutting capabilities.

6 Ways a Mobile App can be a Cost-saving Tool

1. Inventory management, control, and tracking

Published statistics note that the inventory carrying costs will total approximately 20% to 30% of the total inventory value. Essentially, inventory carrying costs are calculated as a percentage of a business’s total inventory at a specific time and in a particular period.

Mobile apps make it easy to track inventory costs. Mobile apps make it easy for shop floor managers to check inventory levels, process payments, and analyze daily activities. In addition, mobile apps help organizations check the day-to-day inventory activities in real time.

2. Employee visibility

Employee costs are a critical expenditure. Employee costs cover salaries, overheads, recruiting, equipment, pensions, and employer national insurance contributions. Managing and monitoring your employee costs can help you achieve cost-saving opportunities.

Mobile apps facilitate employee tracking and help in team management. Mobile apps help managers to get the most appropriate worker to the job in real time. In addition, it helps managers to know an employee’s whereabouts in case of a disaster – and track time accurately.

3. Shipment and logistics tracking

Shipment issues are bound to occur in any organization. Items are likely to be damaged or destroyed during a shipment. Shipping costs are sometimes unreasonably high, and lacking knowledge about international shipping continues to take a toll on most companies.

In addition, shipping route disruptions and the stress of route disruptions continue to affect organizations of different sizes and scales. Harsh environmental conditions and lost items further derail the free movement of goods and deliveries. Luckily, mobile apps offset some (if not all) of these challenges.

GPS tracking apps allow visualization, optimization, and updating of routes, saving shipping time and fuel costs. Real-time visualization helps trucks and shipments to avoid challenges related to route disruptions and costly damages.

4. Measuring asset performance

A popular saying states that what cannot be measured cannot be improved. Measuring is a critical part of improvement and service performance cannot be achieved if it can’t be measured.

Luckily, mobile apps provide more opportunities to evaluate asset performance. Mobile apps ensure that assets run at full performance through shorter maintenance and shorter response times. Mobile apps further provide visibility in machine and plant performance, helping shop floor managers monitor plant health through predictive maintenance.

5. Mobile CRM

Customer relationships are the lifeblood of any successful enterprise. Successful organizations are anchored on superior customer service, allowing organizations to be at the forefront of customer adoption and retention.

Mobile apps have bridged the gap between customers and support. Today, more than ever, organizations are connecting more with consumers, thanks to mobile apps. One way that mobile apps help to reduce customer contact time is through real-time chat support.

Mobile apps allow enterprises to collect and process meaningful information. Customer feedback can be collected and processed in real time. In addition, mobile apps help to address customer disgruntlement since concerns can be received and processed without wasting time.

6. Replace manual processes

Did you know that mobile apps have reduced labor-intensive business processes? Going paperless helps with environmental responsibility and conservation and opens cost-cutting opportunities, allowing enterprises to invest their money in more meaningful business processes.

Mobile apps provide automation capabilities, reducing manual processes to cut costs and save time. In addition, going paperless not only reduces the often paper-oriented tasks, it significantly reduces the risks associated with manual entries.

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How Mobile Apps Transform Business Processes

Against the backdrop of business process improvement are huge obstacles and customer-facing challenges that must be solved. Luckily, mobile apps have helped offset most of these challenges through better and more improved digital capabilities.

Mobile apps help with systematic data processing and management. Today, organizations collect and analyze significant amounts of data in real-time and use this data to make improved business decisions.

In addition, mobile apps provide improved marketing of new product offerings. Before, organizations used offline media to reach their target audience. Traditional offline media included newspaper ads, mail advertising, billboards, and TV advertisement.

Today, mobile apps have reduced traditional advertising costs with new and improved marketing models. Mobile apps have increased customer reach because over 6.8 billion users have smartphone devices. In addition, approximately 5.1 billion people globally have an internet connection.

If you consider the growth of remote working, you realize just how important mobile apps are in this transformation. Work-from-home is a new standard for most countries and across diverse industries.

The U.S. Congress adopted a new directive that shifted the standard work week from 40 hours to 32-hour work-week, providing room for an efficient workforce. Achieving work-life balance has been a pressing issue for most workers. However, with the rising adoption of smartphone devices and the infiltration of mobile apps, organizations are today achieving work-life balance and creating efficient workforces.

Therefore, looking at mobile apps, you realize the cost-saving opportunities they have provided to individuals and organizations. From digital marketing to remote working, mobile apps continue to free e-commerce and revolutionize the digital marketplace.

NS804 – Reliable Mobile App Development Partner

NS804 supports organizations throughout the different lifecycle stages of mobile development. NS804 works closely with many stakeholders (app developers, business owners, and marketers) to develop highly customized apps. Our vision is to bridge gaps in mobile app adoption by businesses and customers.

Reach out to us for mobile app development solutions.

Android Studios: Are There Any Experienced Mobile App Developers In Charlotte?

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If you’ve been feverishly searching for experienced Android studios in Charlotte, North Carolina — you’ve come to the right place! Not only is NS804 one of the leading lights of the mobile app development world in the Queen City, but we’ve also received many accolades. 

And while we pride ourselves on being one of the most prominent Android studios in this dynamic city, we’re experts at cross-platform native app development. That means that we know both Android and iOS platforms intimately and are renowned for creating engaging and performant apps for either platform.

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However, you may not be interested in iOS and only care about targeting Android for your upcoming project. Or you’re thinking of releasing an iOS version of your app at a later stage but want to focus on Android for now. Whatever scenarios you’re currently contemplating, we’re here to help you make the right choices and accomplish your goals.

But now you may be wondering what to expect from one of the most prolific mobile app developers in Charlotte. And if you’re embarking on your first app project, we understand you’ll have many questions. Also, we know there isn’t enough information available about what Android studios can offer their clients. 

So, to make things easy for you, we’ve prepared this in-depth article to demystify a matter that may seem obscure. Read on to learn more about what one of Charlotte’s most talented Android studios can do for you!

The Best Android Studios Go Native 

We’re now living in the era of powerful cross-platform development frameworks. These include the likes of Flutter, Ionic, and Reactive Native. While the latter framework promises native performance, it’s still fundamentally a hybrid development toolkit. Furthermore, it requires a significant degree of optimization to create performant apps. 

Now there’s nothing necessarily wrong with using these platforms, especially for startups on a tight budget. Cross-platform hybrid frameworks make app development cheaper and faster but not necessarily better. And by better, we mean that hybrid-developed apps seldom reach the quality and performance levels of native apps.

However, if you’re targeting a single platform, especially Android, there’s little to no reason to opt for hybrid app development. And the best part is that Google offers exceptional native development tools to create engaging Android apps. 

They offer the Android Studio integrated development environment (IDE) and several robust tools free of charge. Furthermore, these include well-written documentation, tutorials, and even training videos to help anyone commence their app development journey. 

Therefore, there’s no excuse not to take advantage of all these free resources. But if app development seems too complex or beyond your capabilities, consider partnering with NS804 to complete your Android project. Our deep knowledge and expertise of Google’s entire Android development stack put us in a position to deliver apps according to your exact specifications.

Creating The Perfect Android User Interface (UI)

There are considerable differences between the UIs and gesture navigation systems between Android and iOS. Yet many cross-platform mobile app developers attempt to make them similar when targeting both platforms. Unfortunately, this is a massive oversight that worsens the experience for users in the general sense. 

That’s why we continuously stress the importance of native app development, as it impacts the overall quality of an app. It’s not just about performance but also how the app looks and feels. That’s why it’s crucial to have an experienced UI/UX designer on the team with intimate knowledge of Android’s native UI. 

Moreover, this designer should feel at home with Jetpack Compose — the official Android UI development toolkit that integrates fluidly with several Kotlin application programming interfaces (APIs). And what makes Jetpack Compose so powerful is that it helps designers make engaging UIs for small and large screens. 

Let’s not forget that the Android ecosystem is larger and more varied than iOS. When targeting Android, you must consider the multiple screen sizes of smartphones, tablets, foldable devices, smartwatches, smart TVs, notebooks (Google Chromebooks and Windows 11 PCs), and vehicle dashboard systems (Android Auto). 

But the most experienced Android studios know how to create responsive UIs that work with any device flawlessly. They can foresee when and where issues may arise while working on an early wireframe UI or prototype. Then, implement the solutions to deal with any bottlenecks to avoid costly and time-consuming workarounds that may occur later on.

 

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Working With Firebase

Without any doubt, you’ll likely need a backend developer for your upcoming Android project. You may need to store client credentials on a database, authenticate users, or even keep track of scores on a leaderboard if you’re creating a mobile game. In most cases, you’ll use either an SQLite or NoSQL database and work closely with the backend developer.

But you may want a more elegant cloud-based solution that minimizes the need for a backend developer. In that case, you may opt for Google’s Firebase solution, which includes several powerful analytics tools. Therefore, you can spend most of your resources working on and improving your app without worrying as much about the backend elements. 

Another reason why you’d want to use Firebase is for its Crashlytics feature, as it’s a lightweight crash reporting tool. It will give you real-time reports with in-depth insights into the health of your app. And it’s possible to conduct A/B testing and remote configurations via Firebase, which means you’ll cut down on tools for these additional tasks. 

Of course, if you’ve partnered with one of the leading mobile app developers in Charlotte, you won’t have to go it alone. You can rely on NS804 to integrate Firebase into your app development toolchain.

Making Mobile Games For The Massive Android Market

In 2023, Android ranks as one of the largest and most important gaming platforms. It also overshadows iOS significantly, even though Apple Arcade has made great strides as a game subscription service. Nevertheless, Android dominates, with 75% of all smartphones and tablets in the world powered by this operating system (OS).  

Then, there are Android gaming smartphones available in the marketplace, such as the Asus ROG phones. And devices such as the Nvidia Shield Android TV Pro gives gamers a console-like experience at an affordable price. Moreover, Microsoft’s Windows 11 OS can run Android apps and games from the Amazon Appstore. Thus, there’s no shortage of devices capable of running Android games, making it a truly all-encompassing platform.

And the world’s most popular game engines and tools vendors have responded in kind. Construct, GameMaker, Godot, Unity, and Unreal Engine all offer Android export modules. And Unity takes things several steps further by having the capability to run and export to Chrome OS (Google Chromebooks). A key benefit of Chromebooks is that they can run Android, Linux, and Windows apps and games. 

Making games is hard enough, but supporting all these devices requires the expertise of a professional studio. While an Android game should run on all these devices without issues — this seldom happens. It’s not uncommon for mobile games to run great on specific devices and perform poorly on others. However, the most effective Android studios know how to optimize mobile games for a wide range of devices, even those not commonly used.

In Conclusion

There are several mobile app developers in Charlotte, yet NS804 stands apart due to experience and reputation. Furthermore, we’re one of the top Android studios in Charlotte but also have a notable presence in Denver and Richmond. Contact us today to learn how NS804 can help you create Android apps that engage users on Google Play and beyond!