Tag Archive for: app development

The Age of The Appreneur

May 22, 2020/0 Comments/in Blog/by NS804 Content

What is an Appreneur?

With more and more entrepreneurs focusing on mobile app development, coming up with the term appreneur was almost too easy and already feels natural. Appreneur is a term for any entrepreneur who built a mobile app as their business. This includes main stake holders in mobile app development companies, early investors in mobile apps, and the like.

There are plenty of household entrepreneurs that could be classified as an appreneur. Co-founders of Uber, Travis Kalanick and Garrett Camp, serve as a pair of examples, Jeff Bazos, even with as much bad press as he receives, could be considered an appreneur through the creation of his Amazon empire. Bazos has successfully built a competitor to Netflix and Hulu, while also being the most popular e-marketplace around.

Also competing with grocery stores through their WholeFoods partnership, Amazon has an impressive run as a serial appreneur. Prolific early-investor and content creator, Gary Vaynerchuck could also be considered a serial appreneur as an early investor. Though his energy is often intense, his atmospheric enthusiasm for competition in the marketplace is refreshing.

Build the biggest building if you want to, stop tearing down other peoples buildings

— Gary Vaynerchuk (@garyvee) February 11, 2019

The point Vaynerchuk makes is that there shouldn’t be a need to tear other people down in the pursuit of any venture. Yet that shouldn’t limit anyone’s growth potential. The sentiment is healthy competition, and an emphasis on strong brand reputation.

The Rise of The Appreneur

Appreneurs have been around for the better part of two decades, harking back to the turn of the century, bulky box-monitors, and the creation of Apple, a behemoth tech company and mobile app developer that exists in a tier so far above the rest; it’s actual competition is few in number and the market is considered by some to be an oligopoly. One competitor of Apple is of course, Google. The two pioneering tech and mobile app companies have provided some of the most incredible technological innovations in history, and each continue to dominate the mobile-app market. That said, history shows that all empires fall eventually, and who’s to say an app being developed today won’t rise to the challenge down the road?

With Apple and Google leading the way, they pave the path for other developers to enter the race through their platforms or mobile app stores. Simultaneously driving popularity to mobile apps and gaining organic traffic.

Facebook, Snapchat, Instagram, Zoom and TikTok, Uber, Skype, and countless other mobile app companies have been started by an individual appreneur, or a small group of appreneurs, before there was even a word for it. Today, mobile apps are seeing a huge growth in popularity as COVID-19 changes the way business is conducted, and how people conduct their day-to-day lives. With record first-time downloads across the Apple app store, and the Google Play store, the mobile app market is thriving in a time of economic uncertainty.

As interest rates approach 1% and even lower, budding appreneurs who have been procrastinating on developing their mobile app have an extremely rare opportunity to enter a thriving market within an otherwise suffering marketplace, which offers a significant amount of upside.

There are appreneurs in every market, and every industry, as technology and mobile apps have become a staple in business practices across the globe. To find out more about NS804 mobile app development, contact us, there’s no better time to develop than right now.

TikTok and Zoom Boom During Stay at Home

May 21, 2020/0 Comments/in Blog/by NS804 Content

Staying at Home and Working From Home Lead to Boom in TikTok and Zoom

While the impact of COVID-19 is being felt globally, and there’s no question of the longterm economic impact; one industry remains strong: mobile apps. Within this sector, there are plenty of examples of tech companies that have benefited in usership from the pandemic, such as Netflix, mobile app games, and social media platforms. Across the board though, there are two apps that stand out among their competition: TikTok and Zoom.

TikTok is a popular social media platform dedicated to bringing joy, and inspiring creativity through short-form mobile video, according to their mission statement. While Zoom is a video-conferencing, telecommunication software designed for business professionals, webinars, and personal communication.

“Zoom is the leader in modern enterprise video communications, with an easy, reliable cloud platform for video and audio conferencing, collaboration, chat, and webinars across mobile devices, desktops, telephones, and room systems. Zoom Rooms is the original software-based conference room solution used around the world in board, conference, huddle, and training rooms, as well as executive offices and classrooms.”
–Zoom-

TikTok has seen astronomical growth since the start of 2020. While the mobile app and combined websites already had a growth trend, the increase in usage between January and March are case-study worthy. The TikTok app by itself saw 30.1% growth in unique visitors/month between January and March. The app also saw a jump from 19% to 27% of users from the 13-35-year-old market sector. Beyond usership, increased downloads, and other exciting metrics – one important factor to highlight is the amount of time being spent on the app.

Between January and March TikTok saw a 48.3% growth in time spent/visitor. A massive leap that highlights the extraordinary boom TikTok is seeing.

Zoom is seeing a similarly stellar growth rate, recently reporting that they now receive over 300 million daily Zoom meeting participants, which is a 50% increase from reports early last month, and an outstanding increase from the 10 million daily users back in December of 2019.

Take Aways From the Boom

In mobile app development, and in any trade really, the best creators copy and borrow from one another. Any entrepreneur should know it’s important to learn from others, and there are two strong mobile components that contribute to the TikTok and Zoom boom to consider in mobile app development.

Communication: Zoom is the clear winner here. Hitting 300 million daily users is a milestone in and of itself, but the ability to communicate remotely through Zoom’s platform is really the main factor driving the massive growth its seeing, despite a series of security issues that have been reported. Designing communication platforms into a mobile app should be a priority, especially in a time when the consumer market is aching for human connection, and businesses are searching for communication solutions while remote work swiftly becomes the norm.

Human Connection and Creativity: TikTok capitalizes on entertainment, and providing a human connection through inspiring short-form video. The community on TikTok is generally positive – which is another important factor in considering app-development during the pandemic, and beyond. Keeping the community friendly and welcome should always be a priority in apps that feature mass-communication.

TikTok and Zoom have not only kept afloat during COVID-19, but have managed to grow, and at an extremely impressive rate, and offer many lessons to current mobile app developers. For questions about mobile app development, or how to apply some of these tactics to a mobile app currently under development, get in touch with NS804.

8 Benefits of Enterprise Application Development

March 24, 2020/0 Comments/in Blog, Business, Enterprise Development/by NS804 Content

Businesses that develop mobile apps are becoming increasingly efficient. From payment banks to e-commerce businesses and health care, almost every single industry will improve its market value with the help of mobile applications. Success in today’s highly interconnected world is all about leveraging big data and existing business processes. Developing enterprise apps is one way to become more effective.

Below are 8 benefits of enterprise apps:

1. Enterprise Apps are Improving Worker Productivity

Any competitive business must invest in enterprise mobility if they want to increase sales, improve inventory, and incur fewer operational costs. Efficiency in all three areas can be improved by developing enterprise apps with data analytics.

Mobile developers also have the task of pairing analytical tools with the mobile app to maximize productivity. One particularly well known software application that to track important analytical data is Kumulos. It enables businesses to monitor the developmental life cycle of their app and make suitable adjustments throughout for maximum benefit.

2. Company Apps Empower Employees

A large number of companies have employees out there in the field, including delivery services, airport mechanics, and truck drivers. Subtle improvements in their everyday operations can drive up productivity and with it, profits. Enterprise apps give these workers access to real-time data and insights related to their processes.

This data is then fed back into the cloud in the form of business intelligence. This can be particularly helpful to the sales team because they can tap into a variety of available data, including press releases, finical reports, market analysis, research papers, and more. Bonus points if the application is powered with algorithms that can procedurally generate insightful information based on data from third party sites.

The best part is that most enterprise apps can be configured to integrate with important business processes. You will notice that the more users you have on the mobile app, the better your productivity. Enterprise apps maximize productivity by ensuring the following three:

Accessibility to work anytime and anywhere
Encourages work-life balance
Easier communication between different departments

3. Enterprise Apps Save Time

It is not easy to store or retrieve data from your laptop or desktop while you are away from them. Not to mention the fact that employees won’t stay on their desks all the time. Going back and forth between their computers and laptops increases the time that employees could have spent being more productive.

For example, in an organization of over 200 employees, it would take around 10 minutes for a worker to go back to their desk, retrieve data, and then share it with each other. And while they do this, they are also shifting the attention of other employees from the job they were previously working on.

But using enterprise apps can save your employees’ time since they can just as easily retrieve the data or report from the cloud from their phones.

This also raises another important issue: employees will no longer have to fill up large and tedious forms that take up too much of their time. Instead, the enterprise app allows you to generate reports from drop down lists and menus that are much easier to use and generate. This makes it easier to process sales, generate invoices, and speed up marketing efforts.

4. It is Cost Effective

There are many operations in a single organization, and implementing technological tools for each department would be extremely difficult.

It doesn’t make sense to implement various tech tools for each department for two reasons, i) it would take time to teach employees how to use the tool ii) maintenance will eat up your profits. An enterprise app is a far more effective solution because it can be used by all departments at the same time.

Not only is this more cost effective, but it also lets you make decisions faster and more precisely. The use of apps will also cut down on the use and dependence on paper. You can hire a cloud service to store and process the data, this is a far more effective solution than to spend money on hardware and other tools. Using agile cloud technology also means you won’t have to use expensive tools at the workplace.

5. Creating New Opportunities

One of the main benefits of enterprise apps is that key stakeholders and decision makers in your organization can know and respond to new opportunities at a moment’s notice. This allows your company to stay ahead of market trends, address reputation management problems, tackle supply chain problems – and a lot more from a single app that you control.

6. Developing Enterprise Apps is Cheaper

Developing a new app on Android and iOS has become significantly more affordable over the years. The best part is that you don’t have to hire a team of developers to build an app for you. The development and maintenance of enterprise apps can be sourced to an app development agency instead. Since they are generally more experienced at app development, app development agencies can build new apps in a shorter period of time using fewer resources.

The best part about app development is that you can always add or remove features based on popular demand and analytical surveys.

7. Improve Customer Experience and Satisfaction

Developing an enterprise app becomes all the more important if you want to improve customer experience. Good customer service depends on how fast your employees can respond to queries and feedback of customers. The speed of your response can play a big role in improving customer satisfaction.

Once again, this is not possible to do since employees are not always available at their desks and getting to and from the computer will delay their actions. Moreover, being able to make responses to customer queries on an enterprise app in an instant is the best way to improve customer engagement. The presence of instant support enriches the user experience and leads to higher revenue and sales.

8. Stay Ahead of the Competition

The cutthroat industry does not favor businesses that are slow to move and respond to changes. Enterprise apps are usually always on the bleeding edge of technology. They create a sense of belonging among employees since they can just as easily log in to their systems at the time of their choosing. This allows employees to optimize their talent pool in the most efficient way possible.

Businesses that don’t take advantage of enterprise apps will find themselves severely short-staffed. This may be true even though they may have more employees than their immediate competition. It’s like bringing a knife to a gun fight.

Conclusion

A large number of businesses are using or plan on using enterprise apps in the near future. Furthermore with Enterprise apps, you can provide a more comprehensive customer experience, increase productivity and make better decisions while pooling your entire talent pool together. NS804 can help you control and transform your systems rapidly. Our team of expert app developers can help with Android app development and iOS app development based on your specific requirements.