Tag Archive for: iOS

A Quick Intro To iOS App Development

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Many aspiring appreneurs need to have an understanding of iOS app development. Fortunately, Apple has made it relatively easy for novices and experts to develop for their key platforms. With powerful tools such as Xcode and the Swift programming language, there’s never been a better time to create unique apps for iOS.

1. The Many Faces Of iOS App Development

While the Apple ecosystem may be pretty cohesive, this isn’t necessarily true for app development. And what we mean by this is that there’s no one-size-fits-all approach to developing apps for iOS. Quite frankly, this isn’t a bad thing, as developers often require more than one toolchain or methodology to complete their projects.

Now, for most projects, Apple’s proprietary Xcode IDE and Swift programming language are good enough. And this is especially true if you plan on developing native-only iOS apps. Furthermore, utilizing Apple’s development tools and closely following their guidelines will allow you to create high-quality and performance-oriented apps, which would be difficult to achieve using third-party or cross-platform tools.

But what if you’re a small team with a limited budget that wants to support both iOS and Android? Then, you have two options that you should consider carefully. Option one: develop the native iOS app in-house and seek the assistance of a professional studio, such as NS804, to handle native development for the Android version. And option two: use a cross-platform framework such as React Native or Xamarin to develop for both platforms entirely in-house. We firmly believe that you’ll achieve better results with the first option.

2. Beyond The Standard Toolchain

As we mentioned earlier, Xcode and Swift will suffice for most purposes. However, your iOS app development needs may vary, and you may require an additional or more powerful toolchain. Perhaps, you’ve decided to create an augmented reality (AR) app or a mobile game. And then, quickly discover that Xcode isn’t the most efficient tool for the job. What then?

Luckily, there’s no shortage of excellent frameworks and game engines to help you achieve your goals. One of the most popular solutions for developing AR, VR, and mobile games is Unity. And if you require the best possible visual fidelity, you may want to consider Unreal Engine. But do keep in mind that both engines are bloated and heavy on system resources, especially Unreal. So, if your project doesn’t require the latest 3D rendering techniques and particle systems, then you’re better served elsewhere.

For example, if you’re developing a simple 2D game, you may want to use an open-source framework, such as MonoGame. This framework offers developers the bare-essential functionality and integrations with APIs to make fun games for iOS and several other platforms. But if you require a full-fledged engine that’s also lightweight and open-source, then consider Godot. A key benefit of Godot is that it regularly receives updates and optimizations from its vibrant developer community.

3. Understanding APIs And Why They Are Necessary

For better or worse, APIs (Application Programming Interfaces) are essential components in developing apps. Fortunately, Apple’s APIs are among the best in the industry and help make the development process a lot easier.

But what exactly is an API, and why should you care? In a nutshell, an API acts as a messenger or intermediary between various hardware components and software instructions. We may have an API that generates graphics on the screen based on draw calls in a computer program. And we may also have an API that transfers user data from a smartphone to a server. Thus, developers can accomplish various complex tasks, as these APIs handle most of the heavy lifting.

APIs bring forth many obvious cost and time-saving benefits, and you should use them when necessary. Apple has wisely introduced several useful APIs that every iOS developer should familiarize themselves with:

  • Apple Music API – Geared towards apps that require data about albums, artists, chart rankings, music videos, playlists, ratings, reviews, songs, and user-generated content. Also, developers may utilize Apple Music API when creating Android apps and websites.
  • Metal – An API that facilitates 3D rendering and data-parallel calculations by utilizing the GPUs (Graphics Processing Units) on Apple devices. It’s used extensively for games, visual-oriented apps, and extensive scientific calculations.
  • StoreKit – For developers that need to support in-app purchases in their apps. StoreKit also integrates with Ad Network Attribution, Apple Music, and Recommendations and Reviews in the App Store.
  • SwiftUI – A powerful and developer-friendly UI (User Interface) suite, which uses AppKit and UIKit. It allows developers to create modern-looking apps with as little code as possible.

4. The Bare Minimum Requirements For iOS App Development

It’s essential to own at least one Apple Mac computer, which you’ll use to develop your iOS app. Preferably, it should be a recent model for quicker compile times and better compatibility with newer versions of Xcode. You should also own at least one iPhone and iPad to test your app on, even though Xcode provides a simulator. As good as the simulator may be, it’s always good practice to test your app on actual hardware.

After you download Xcode, take the time to familiarize yourself with the integrated development environment (IDE). And if you have prior experience with Objective-C or a similar programming language, the transition to Swift should be easy. But developing for iOS isn’t just about learning Swift, as you’ll also need to comprehend the iOS Software Development Kit (SDK). This SDK consists of several APIs and frameworks, which are essential for your app development journey.

You’ll also want to register an Apple Developer account and become a member of the Developer Program. A key benefit of joining this program is that you’ll gain access to resources that will help you with deployment. Furthermore, you may want to sign up for the Xcode Cloud, a continuous integration and delivery (CI/CD) service. Xcode Cloud will allow you to automate your workflow, build in the cloud, and initiate parallel testing.

5. Become Acquainted With The App Store

As an appreneur, you’ll eventually release your app on the App Store, as that’s where your potential customers congregate. But before you launch, you’ll need to understand the ins and outs of the App Store for maximum success. You’ll need to research your target audience and craft an app and marketing message to appeal to these users.

And if you’re releasing on both the App Store and Google Play, you’ll need to understand the differences between these two stores. After all, you’re dealing with two different audiences that have very different expectations. iOS users tend to earn higher incomes and are more willing to pay for apps that show promise. Android users, on the other hand, prefer free apps that are mostly monetized by ads.

Final Thoughts

iOS app development can be fun and very rewarding with the right approach. In most cases, you’ll want to utilize Apple’s proprietary tools, such as Xcode and iOS Software Development Kit (SDK). But you can always integrate an additional toolchain when necessary. Contact us today to learn how NS804 can help you create phenomenal iOS apps.

iOS App Design Ideas: How To Improve Patient Care

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Healthcare presents fertile ground for implementing some of your best and most innovative iOS app design ideas. Today’s pandemic era has caused a greater need for solutions that only technology can provide. And moving ahead, we can see a bright future ahead for mobile medical apps given their growing popularity. According to Statista, the worldwide size for this market segment will reach $11.2 billion by 2025. So, it may be time to reevaluate your iOS app development goals to take advantage of the flourishing patient care industry.

1. Managing Treatments On The iOS Platform

The iOS platform provides users with a plethora of quality apps, including those geared towards patient care. Several useful apps help physicians make informed decisions about prescriptions and medical procedures. For example, Epocrates makes prescription easy thanks to its powerful drug interaction checker, pill identifier, and Rx and OTC monographs. Then, there’s SeamlessMD, which helps hospitals track patient recovery during post-surgery.

2. Make Scheduling And Contacting During An Emergency Easier

Many iOS app design ideas have the potential to become compelling applications. But in the medical field, where saving lives is crucial, your iOS app development endeavors should facilitate such outcomes. Thus, consider creating an app that enables patients to schedule appointments with their health care providers. And make it easy for patients to contact an ambulance or a personal doctor when necessary.

3. Allow Symptom Tracking For Improved Diagnosis

Apple’s iOS platform encompasses iPhones and iPads, but also the Watch series of wearables. These utilize watchOS, which is an operating system based on iOS. For developers already accustomed to iOS app development, supporting these wearable devices has never been easier. Furthermore, wearables serve as the ideal platform for patients that need to track symptoms and diagnose their current condition.

4. Provide Notifications For Better Patient Care

One of the most powerful features you can implement in your patient care app is notifications. Popup notifications can appear whenever the patient needs to take their meds, schedule a new appointment, or stop eating before a blood test.

The Bottom Line

Whether you’re planning on implementing appointment scheduling, electronic prescribing, or symptom tracking, you’ll want to tap into a well of compelling iOS app design ideas for your patient care projects. Contact us today to learn how NS804 can help you create cutting-edge apps for the healthcare industry.

How To Choose The Best Tech Stack For Your App

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One of the most important choices you can make as a developer is opting for the right tech stack. The right technologies allow you to complete your apps on time and within budget. However, the wrong choices will derail your projects and make you miss milestones. Below, we reveal several of the best tools for developing compelling enterprise apps and when to use them.

1. Understanding The Different Types Of Mobile App Development

Mobile app development is a complex beast that requires foresight. And the reason for this is that both Android and iOS are fundamentally different. Each platform has its own unique Application Programming Interfaces (APIs), development tools, and submission guidelines. Thus, targeting both platforms presents a plethora of challenges to even the most seasoned developers. 

So before embarking on a mobile app project, it’s essential to choose the right tech stack for the job. And what a tech stack brings to the table is a suite of tools, which usually consist of a database, back-end and front-end tools, frameworks, and programming languages. In the case of game studios, they’ll often use an off-the-shelf engine, such as Unity or Unreal, that handles cross-platform development.

However, when choosing a tech stack, it’s also critical to understand the different types of apps you can develop:

  • Native Apps – These applications offer the best app store distribution, performance, and user experience. Developers will use programming languages and tools that specifically target Android or iOS.
  • Cross-Platform Apps – Apps made for Android, iOS, and even the desktop offer reasonably good performance and a user experience. However, these will still lag in terms of speed and performance to their native counterparts.  
  • Hybrid Apps – These rely on web-based technologies and utilize a native app shell to run on mobile and desktop devices. They make it possible for web developers to target multiple platforms but at a significant integration, performance, and speed penalty.

2. Choosing The Right Tech Stack 

Before choosing a development solution, carefully consider whether you’ll be making a native, cross-platform, or hybrid app. Then, take a hard look at your team’s capabilities and available resources. 

For example, you may want to develop a native app to provide customers with the best possible user experience. But you don’t have enough team members, or they’re not skilled enough to handle native development for both Android and iOS. Your team may have proficiency in Apple’s Xcode and the Swift programming language but lack experience in Android Studio and Java or Kotlin.

Now, you could seek the services of native development specialists, such as NS804, to bring about the desired result. But if that’s not an option, you could use a cross-platform suite, such as Flutter, React Native, or Xamarin. However, your team’s success with these tools will largely depend on how proficient they are with their respective programming languages, namely: Dart, JavaScript/TypeScript, and C#.

If you’re still uncertain of which cross-platform tech stack to choose, then consider the following aspects. Flutter is a good option for fast development and comes with a wealth of widgets. But it’s still a relatively new tool with limited functionality and libraries. Alternatively, there’s React Native, which offers excellent mobile UI and modern features yet won’t deliver a native-like look or performance.

Then, there’s Xamarin that’s capable of accessing native APIs and providing near-native performance. On the downside, it’s not the most popular cross-platform solution, and since it’s part of Microsoft’s .NET stack, developers must understand its complex framework and runtime.

Finally, there are hybrid app technologies such as Apache Cordova and Ionic Framework. These are the perfect solutions for budget-conscious developers proficient in JavaScript, CSS, and HTML but willing to sacrifice performance and a native-like experience. 

3. Using The Right Tools For Making Enterprise Apps

If you’re developing enterprise apps, you’ll need to use tools that are best in class. Quite often, these are the very same tools provided or recommended by the platform holders. In Apple’s case, they want developers to use their Xcode Integrated Development Environment (IDE) for creating apps for all their devices. And in Google’s case, they prefer that developers use Android Studio and associated software development kit (SDK).

Furthermore, Apple’s Swift is a powerful statically typed programming language ideal for modern application development. And since it’s a type-safe language, the result is cleaner and safer code that’s less prone to runtime crashes. Also, Swift handles memory exceptionally well thanks to its Automatic Reference Counting (ARC) memory management. What this means is that it’s an excellent language for developing performant and secure enterprise apps.

And in the Android camp, Google has been encouraging developers to switch over to Kotlin from Java. While Java has been a stalwart programming language in the enterprise space since the mid-90s, it’s verbose with a steep learning curve. Kotlin, on the other hand, offers developers similar features to Java, but it’s easier to learn and allows for both object-oriented and functional programming. With such flexibility and power, developers can release polished enterprise apps far quicker than before.

You’ll likely need a database for your application, and there are several good options available. Both Android and iOS developers can implement the SQLite relational database to manage data. But if you’re seeking a more modern and scalable solution, then consider Realm. What makes Realm so compelling is that it integrates seamlessly with React Native and Xamarin. And if you prefer to work with Google’s tech stack, you may want to take advantage of Firebase.

4. When To Build An MVP

Building complex enterprise apps presents developers with plenty of risks and high development costs. There’s no knowing if it will achieve significant download numbers, engage users, and perform adequately. 

So, the only way we’ll know if a project holds promise is if we test the market without investing heavily in a finished product. Instead, we focus our efforts on a minimum viable product (MVP), which includes the bare minimum functionality of the app we envision. Once the MVP gains traction with users, then we can proceed to scale. 

5. Consider How Your Tech Stack Affects The Cost Of Development  

The type of tech stack you use will affect the cost of development considerably. If you’re embarking on native development, you’ll need to have developers on your team capable of programming for both Android and iOS. Furthermore, you’ll need to maintain two codebases, which will only increase your development costs.

Don’t forget to account for the cost of your development tools. After all, it’s easy to forget about this with so many open-source and free options available nowadays. Many IDEs are available for free and primarily aimed at indie developers, open-source projects, and students. 

But if you’re a professional developer or a company, you’ll need to purchase a license, either as a subscription or a one-off cost. Similarly, there are different pricing tiers for other tools, such as automated testing suites, back-end cloud services, and databases.

The Bottom Line

Choosing the right tech stack for your app will allow you to complete it on time and within budget. In an ideal world, you’d opt for tools that facilitate native app development. But if that’s not feasible, consider the alternatives or work with a professional developer. Contact us today to learn how NS804 can help you develop amazing apps with the best-in-class technologies.

Professional iOS App Design Templates: Don’t Let Them Tempt You

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It’s easy to get hold of professional iOS app design templates online. Also, these templates tend to be affordable, which only makes them more tempting. But we’ll advise against taking this route since it’s all too easy to make mistakes when developing mobile apps. Here’s a quick rundown of why iOS design templates aren’t necessarily a good solution.

1. Professional iOS App Design Templates Offer Little Customization

You’ve briefed your team on how the user interface (UI) should look on your latest project. And since you’re in a hurry, a team member suggests using professional iOS app design templates to save time. Thus, you allow them to go ahead, hoping that this will help get your app out the door quickly. 

As the project progresses, you reach a point where it’s necessary to make changes to the UI. But you soon find that these templates are difficult to customize to suit your needs. Your UI doesn’t look cohesive and doesn’t fit the design language of your brand. That’s why it’s better to create custom iOS design templates to avoid such a scenario. 

2. iOS Design Templates Make Your App Cookie Cutter

The visual elements of your apps shouldn’t only look professional; they need to stand out. Many iOS design templates tend to look generic, which will give your app a cookie-cutter appearance. Moreover, plenty of low-effort apps in the App Store use such templates that only exacerbate the problem.

3. A Mobile App Design Template Might Not Offer Any Support

It’s easy to be tempted by the low upfront costs of a mobile app design template. And it might seem like a sound investment when starting a project. As any seasoned developer already knows, there comes a time when you need support. If you require making any changes to these templates, you’ll need to track down the designer. But they may no longer be around or not willing to fulfill your requests for changes.

It’s vital to view all app development endeavors seriously. Therefore, consider working with professional developers that can provide the support you need. If you’re willing to spend more on a tailor-made design template, this will result in a professional app that’s bound for success. Contact us today to learn how NS804 can create a custom solution that exemplifies your brand. 

Creating An Enterprise App That Focuses On Security And Compliance

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Building an enterprise app that’s secure and compliant should be the priority of every serious developer. Users need enterprise mobile apps that won’t leak sensitive information or be at the mercy of hackers. We’ll briefly touch upon why security and compliance should never be an afterthought.

1. Why Security Matters In An Enterprise App?

Nowadays, many enterprises use collaboration apps that allow their employees and remote teams to get work done. A few examples include Google Docs, Slack, and Trello, which are cloud-based SaaS (Software as a Service) offerings. Furthermore, these apps make life easier for IT managers since they no longer need to maintain and manage their own servers.

While a typical enterprise app offers convenience, it’s not entirely secure. Hackers love to target small or large enterprises through their collaboration apps. For example, a savvy hacker can launch a phishing attack via an enterprise’s messaging app instead of relying on email. And since employees trust communications within the company’s messaging app, they’ll likely click an URL or download files containing malware or malicious code.

The malware may contain a keylogger, which records user keystrokes such as login passwords and sends them back to the hacker. Thus, the entirety or part of the company’s online infrastructure will be compromised. The hacker can now steal valuable company information, install viruses, launch a ransomware attack, and that’s only the beginning. That’s why all applications, including enterprise mobile apps, should have enhanced security features from the get-go.

2. How To Ensure Enterprise Mobile Apps Are Compliant?

With 38% of iOS mobile apps and 43% of Android applications having high-risk vulnerabilities, it’s time for developers to take security seriously. The most common problem is insecure data storage, which puts correspondence, financial data, passwords, and personal information at risk.   

So how should you tackle enterprise app development with security in mind? You’ll need to focus on the client-side since 60% of vulnerabilities are found on the client, and 56% can be exploited without administration rights. 

Look at your insecure interprocess communication (IPC) and reduce its usage. And don’t use third-party keyboards in your enterprise mobile apps, as these can leak sensitive information, such as user passwords. Finally, mask sensitive on-screen information with a custom background image or filter.

3. Why Should You Use A Professional App Development Company?

Don’t make the mistake of trying to build your enterprise app for free. While there are many app builders and resources to help you make an application, you won’t get the desired result. You may not complete your app, or if you do, it may cost you more than anticipated. 

Whether we like it or not, enterprise app development is a serious endeavor. You’ll need to work with a professional app development company that will deliver an app that functions properly and meets all safety criteria. Contact us today to learn how NS804 can help you build secure enterprise mobile apps.

What An App Development Company Offers Over A Freelance Developer

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Are you thinking of hiring a freelance developer for your upcoming app? While this may seem like a good idea, there are several pitfalls that you need to consider. Moreover, consider the benefits of working with an app development company. We delve deeper into why this may be a better option for your app development endeavors.

1. The Difficulty Of Finding The Right Freelance Developer

With a big project coming up, you’ve decided to trawl the web to find freelance developers. And, you may feel confident that you’ll find the right people due to all the freelance and gig websites available. Sites such as PeoplePerHour, Toptal, and Upwork make it possible for recruiters to hire a plethora of talented individuals. And yes, many of these individuals have impressive portfolios and skill sets that make them seem very promising.

But are these freelance developers the right candidates for your project and enterprise? Well, that largely depends on how seriously you take app development and the stature of your organization. After all, your app represents your company, and a shoddy app can hurt its reputation. 

Freelance developers can potentially handle smaller and simpler apps, but seldom can they pull off more ambitious projects. Moreover, many freelancers only work on projects within a set timeframe and then move on to the next gig. If you run into problems with your app, these freelancers may not be available to fix these issues.

Another problem you may encounter is that many freelancers only specialize in popular programming languages and frameworks. If your company uses niche or in-house development tools, these freelancers can’t assist you in any meaningful way. Thus, it’s a massive risk relying on freelancer developers, especially if you’re creating apps on a professional basis. But you can mitigate risk and achieve positive results by working with an experienced app development company.

2. Work With An App Development Company That’s A Good Fit 

While you may have eschewed that potentially promising freelance developer to work with a development company, this doesn’t mean that you should rest easy. You may have tracked down a renowned studio that’s made several impressive apps that have done well in the app stores. But this doesn’t mean that this app development company will be a good fit for you!

For example, this renowned studio may specialize in mobile games and have little experience developing enterprise apps. Therefore, if you’re planning on making an enterprise app, it’s better to look for a development company that has actually developed enterprise apps on a long-term basis. 

We advise that you practice due diligence before hiring a development company by doing your homework. Start researching companies by visiting Clutch.co, which is a B2B directory of IT businesses and developers. Moreover, read tech blogs and journals to learn more about existing and up-and-coming development companies making waves in the app world. 

Create a shortlist of companies you’d like to work with, then gather referrals, request demos, and conduct interviews with all of them. These procedures will give you adequate information about which company will suit you best.

3. Software Development Best Practices Are Important

Work with an app development company that adheres to software development best practices. A competent developer will ensure that your app works flawlessly across devices and doesn’t put user data at risk. Also, they’ll be well-versed in both Android and iOS development and capable of meeting all criteria set by the platform holders. 

Keep in mind that apps can be rejected after being submitted to Apple and Google Play if they don’t meet their respective standards. And such a scenario will only increase delays and drive up development costs.

4. Why You’ll Get Better UX Design From An App Development Company

The average freelance developer will only have a limited amount of skills. Most likely, they’ll know several programming languages and frameworks but lack adequate design experience. They may be able to handle some rudimentary UX design work but won’t deliver the kind of design that will make your app truly stand out. Therefore, you’ll also need to hire an experienced UX designer to ensure you’re making a well-rounded quality app.

Now you’ll have to coordinate both your developer and UX designer, meaning that you’re creating more work for yourself. But if you’ve hired an app development company, they’ll handle all development and UX design. Thus, leaving you free to focus on other aspects of your app business. Moreover, a competent developer will deliver cohesive UX design on all target platforms and screen sizes.

5. Tackling Both Android & iOS Development

Ideally, you’ll want to work with someone that can handle both Android and iOS development. It’s not uncommon to find freelance developers that only focus on a single platform. Even if they develop for both platforms, they’ll usually have more experience developing for one over the other. And they may even cut corners by using frameworks that make it easy to target both platforms with a single codebase but lack native-like performance and UX.

An experienced development company, such as NS804, delivers native apps for both Android and iOS. Our know-how, skills, and tools allow us to squeeze out maximum performance from both platforms.

6. Developing Complex Apps

Complex apps require a highly skilled developer to make them come to fruition successfully. Hiring a solo freelancer developer to handle such an endeavor would be a big mistake. Any app with a significant amount of complexity requires a lot of code and content, which is way too much work for a single developer. An app development company will have enough staff on hand to complete a complex app on time.

7. Scaling Your App

Perhaps you’ve hired a freelance developer to create a simple app or minimum viable product (MVP). But you need to scale and turn it into the app you’ve always envisioned. However, your freelancer has moved onto other projects and isn’t available to help you grow our app. And even if they were available, it’s unlikely they can handle projects beyond the scope of a solo developer.

You’ll need to hire several freelance developers or work with a development company to handle such a monumental task. But you’ll have more peace of mind working with the latter since a company can offer further assistance even after you’ve scaled your app.

8. Meeting Goals And Milestones

Never lose sight of your most crucial goals and milestones. When working with freelancers, you can never be sure that they fully comprehend these. And if these freelancers work remotely in different parts of the world, this only complicates matters. But if you work with a development company that operates as a registered business, then you’re dealing with a more accountable entity. Moreover, they’ll help you meet your goals since they’ll want to build an ongoing business partnership with you.

9. Assurance Of Quality And A Smooth Development Process

Ultimately, you want your app to be a testament to the quality that your company can deliver. While it’s possible to achieve adequate results by hiring freelancers, it’s not the smartest choice. You’ll achieve better results and enjoy a smoother development process by working with an app development company. Contact us today to learn how NS804 can help you develop outstanding mobile apps that never fail to impress.

An Appreneur Guide To The App Store

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Understanding The App Store Leads To Stronger Appreneur Performance

In every industry, there are techniques, tools, and tactics that form the foundation of operations within that industry. Therefore, any professionals starting a journey into a new career need to learn the applicable fundamentals. For instance; in the world of app development, the app stores and various markets that connect developers to users are beyond vital.  The app stores are important for an aspiring appreneur to understand because it’s where users find your app. Even apps with the strongest designs need to be positioned properly, and if they aren’t, users simply won’t find them.

This is important to realize because of the simple truth that no matter how good your app is; it still needs users to thrive. By understanding the app stores you, as an appreneur, can leverage stronger marketing techniques, speak directly to user needs, and ultimately climb the metaphorical leaderboard.

Key Distinctions To Note Between the Apple Store and Google Play

Now, before moving too far along, it’s important to know the differences between the Apple app store and the Google Play store. These two marketplaces have a lot of the same offerings to present to appreneurs. However, they also differ in distinct ways that alter the strategies and tactics successful appreneurs apply.

One of the most important differences between these two markets is the programming languages. In the Apple app store, applications run on a programming language, Python. Python is the language of the Apple operating system and is most well known for its rigid rules and strength in security. By creating an entire app store with a universal coding language; the applications that exist within that market come with a bolstered level of security. Additionally, this makes it easier for users to get an idea of the function and feel of your apps before they’re even downloaded. By standardizing the programming language, developers also benefit.

Developers benefit from the standard programming language because it creates universal understanding. In other words, programmers and developers working in the Apple app store have a slight advantage as they only need to learn and work with one programming language.

Getting Into Google Play

The Google play store comes with its own set of advantages as well, though. For instance, while the defining feature of the Apple app store is a universal coding language; the exact opposite is true of the Google Play store. The Google Play store thrives on creativity and flexibility. While this is often positive, it also brings with it a few drawbacks. One drawback in particular when it comes to the Google Play store and its flexibility in the programming language is that it opens up the door for a much higher percentage of faulty, bug-ridden, and less secure applications.

Since the coding is so much more flexible in the Google Play store, appreneurs don’t have to follow as rigid of programming rules. While this acts as a catalyst for innovation, technological exploration, and creativity in design; it also opens the door to higher security threats and a higher rate of finished apps that are full of bugs.

The App Store and Niche Markets As an Appreneur

The Apple app store and the Google Play store both represent app markets. By that, these are full marketplaces with a wide spectrum of industries and fields of practice. Think for a second about the wide range of apps that are available; from health and wellness applications to budgeting apps, to apps for pure entertainment, there’s an app for almost everyone doing almost anything. This means that as these markets continue to grow, advance, and evolve, applications will emerge for every niche market available.

For an appreneur, this is great news. As society further integrates technology into more and more aspects of everyday life, more and more opportunities for appreneurs will exist. However, it’s important to realize that, just like with traditional stores; the game changes completely when it comes to niche markets in mobile app stores.

When it comes to marketing your application in a niche market; it’s absolutely vital to conduct your due diligence in order to gain some insight on successful trends that already exist within that niche market. By discovering and implementing successful marketing tactics for your niche market application you’ll put yourself a step above the competition before you even launch.

Learning From The Competition

Watch, listen, and learn. This is a basic principle that applies to almost every aspect of life. By being still and observing carefully, you can learn mountains of helpful information without the risk of making mistakes yourself. Learning from the competition isn’t a new concept, not by any means. It’s a long-standing strategy that business professionals and innovators use to re-create success seen by other entrepreneurs.  By borrowing successful tactics and strategies from a wide range of sources you and your team have the ability to create a comprehensive launch and marketing plan that’s fast-tracked toward success.

Address App-Store Reviews

In the same vein as learning from the competition, another huge resource pool for appreneurs is app-store reviews. In today’s virtual world, consumers have more access to better information all-around. This puts a lot more pressure on sellers because consumers hold such a low tolerance for negative experiences. In other words, after a single negative experience with a company or application, most users are more likely to switch providers or companies altogether, rather than give them a chance to make it right.

As such, app store reviews are a rich reservoir of consumer insights: both good and bad. As a crafty appreneur, then, you can mine app store reviews for potent insights to apply to your own applications under development. You can see what features excite users about applications they love, and reviews will also pinpoint areas of failure and aspects desperate for improvement. All-in-all leading you down a pre-paved path straight to the top of the app store.

App Stores, Appreneurs, and Algorithms

It’s no secret that app stores run algorithms constantly. These algorithms, while seemingly random, are actually extremely precise. However, even the algorithms that the app stores themselves are using undergo rapid evolutions and reiterations. As such, it’s incredibly difficult to get an accurate reading of how these algorithms are built and run. However, you and your team can track patterns.  The patterns illuminate what types of apps are continually reaching the top of the charts. This information can then be used to inform the development process of applications you and your firm are working on launching.

A Brief Overview of An Appreneur Guide To The App Store

The world of application development is busy and bustling. Over the past year specifically, our society rapidly advanced into an era dictated by technological integration. Each and every day there is new technology and new innovation happening all around us. As a determined appreneur, understanding the app stores, how they function, and how to make them work for you will bring you a significant advantage in building and delivering top applications across markets.

For more information on app development or mobile app development specifically, keep browsing the NS804 content library. NS804 is the one and only proud application developer for the everyday appreneur.

How To Create A Better iOS Ecommerce App

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Developing an iOS eCommerce app that keeps users engaged takes time and work. But to achieve desirable results, it’s best to work with an experienced iOS development agency. And if you follow these handy pointers, you’ll increase your chances of releasing an app that truly shines. 

1. Why You Should Study The Competition

For many enthusiasts and tech industry insiders, the Apple Worldwide Developers Conference (WWDC) is a yearly highlight. Developers, in particular, follow this conference to keep updated about the latest developments concerning the iOS app platform. And the media wait with bated breath to hear announcements from keynote speakers, such as Tim Cook and Craig Federighi. These announcements clarify the direction of Apple and how that affects developers in the foreseeable future.

While developers can learn much about the Apple ecosystem by following WWDC, it’s not enough. They must continue researching and studying the market segment they are targeting. If an iOS development agency plans on entering the eCommerce space, then it should study its competitors. After all, this market segment is highly competitive, and developers must do their homework to find success. And with eCommerce app use growing by 36% between April and July 2020, competition will only get tighter.

2. How To Optimize For The iOS App Platform

Apple wants developers to release polished applications that showcase the iOS app platform to existing and potential users. That’s why it’s crucial to optimize your app by closely following Apple’s guidelines.

Your app needs to be lightweight and responsive for the best user experience. Therefore, you should implement the most efficient file and video formats and reduce the size of updates. Then, take things further by leveraging app thinning and utilizing on-demand resources by shipping these as separate asset packs.

However, your work doesn’t end there, as you’ll also need to do App Store Optimization (ASO). Ensure that your store page has the following: app name, subtitle, the app’s URL, all relevant keywords, ratings, reviews, listing CTR, and the category of your app. Furthermore, you should insert high-quality images and videos, an apt description, and design an eye-catching icon. 

3. What Ecommerce App Features Are Most Important

Keep users engaged by providing them with the features they want and a seamless experience. So, ensure that your eCommerce app has the following features: 

  • Hassle-free customization
  • Simple onboarding process
  • Intuitive and responsive design
  • A frictionless process from registration through to checkout 
  • Analytics measuring all applicable user behavior 
  • Push notifications for promotions and call to action (CTA) 
  • Engaging and relevant content

4. Why You Should Hire An iOS Development Agency

It may seem tempting to hire a freelancer to develop your upcoming eCommerce app to save on development costs. However, that may not be the wisest choice, especially with what an iOS development agency brings to the table. An agency is more accountable, likely to stick to deadlines, work within the budget, provide maintenance and support, and stay on top of trends.

5. How To Keep Users Coming Back

You’ve invested heavily into your new eCommerce app and hope that users will keep coming back. But to ensure this happens, your user interface (UI) and user experience (UX) should be excellent. Moreover, prepare a minimum viable product (MVP) and conduct regular testing to determine whether or not your app’s engaging users. And update your app regularly with features that delight your users and help keep it in the spotlight. 

In Conclusion

When targeting the iOS app platform, it’s best to go in prepared with a clear strategy. Start by studying the competition, then optimize your app and add the most important features. And don’t forget to implement great UI/UX design and regularly roll out updates. But to create an outstanding app, work with an experienced iOS development agency, such as NS804 today.

When Should You Create A New App Versus Updating Apps?

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When deliberating over updating apps versus creating an entirely new app, appreneurs face a serious dilemma. Will updating their existing apps continue to excite users, or will a new app take their business to the next level? We take a deeper look at both and answer several questions that you may have.

1. Should You Ever Stop Updating An Old App?

There are several reasons why you’ll want to stop updating an old app. For one, it’s so old that the user base has dwindled significantly, and it’s no longer feasible to provide updates. Secondly, it doesn’t run well on newer hardware, and an app update won’t take advantage of modern chipsets. Thirdly, your codebase has become bloated and unmaintainable that your app would benefit from a complete rewrite.

Of course, there’s always a risk that you’ll disappoint your loyal users if you stop supporting a much-loved app. Ensure that you don’t alienate these users by communicating that you’ll create an entirely new and improved app that will replace the older app. And make it easy for them to move to the new app via an effective onboarding process.

If you’ve invested heavily in an older app, it’s not necessary to abandon it. You can still refactor the codebase and keep releasing it to your existing customers. But even if you do a complete rewrite of your app, you can still launch it with the same bundle ID and app name, and your users would get it.

2. Is Updating Apps More Time Consuming Than Starting Over?

If you’re working with an experienced development team, then updating apps shouldn’t take much time. The team should regularly provide minor and major updates throughout the year to keep these apps relevant. And these updates will take the form of additional content, bug fixes, enhanced functionality, new monetization options, platform compliance, and security patches, to name a few.

However, it’s important to mention that it takes several weeks for Apple’s App Store and Google Play to approve bug fixes and updates. A competent team will make several fixes before submitting a revised app to the stores. Thus, saving valuable time and ensuring that users have the most up-to-date app available.

3. Are Your New App Design Ideas Limited By Old Code?

Whether we like it or not, a piece of software will always face obsolescence at some point. No matter how advanced and innovative your app is, it’ll become obsolete eventually. 

For example, you may want to implement new app design ideas that take advantage of the bigger screen real estate of foldable phones. But your older apps were designed for smartphones with single and smaller screens. You decide to roll out an update that resizes your app for foldable phones, but users complain that it feels shoehorned and that the User Interface (UI) doesn’t feel native to their phones or that the User Experience (UX) doesn’t feel quite right.

You may be able to implement these new features with an app update. If you’re refactoring your codebase and following software best practices, then you should be able to make the necessary changes. However, if this isn’t the best solution, consider rewriting your app to take advantage of the latest smartphone features.

4. How Often Are Users Updating Apps?

Every time you release an app update, ensure that you’re monitoring how often your users are updating your app. Why this is so important is because it tells you if users are still interested in your app. If they’re not regularly updating, then it’s likely that interest is waning.

Furthermore, you must gather and analyze user feedback to determine what users truly want. Perhaps, they’ve grown tired of your app, as it no longer provides them with features they find valuable. Or your app’s lagging behind competing offerings, and you’ll need to create an entirely new app to remain relevant.

5. Is A New App More Profitable Than Updating?

It largely depends if your app can retain user interest over a long period. Consider the costs associated with updating your app every year, which is approximately 20% of your initial development costs. Within five years, you would’ve spent about as much on updating an existing app as you would on a new app. 

If an existing app can retain profitability over five years or more, then updating makes sense. But if an app doesn’t retain a sizable user base over this period to ensure its profitability, it’s better to create a new app. Moreover, you’ll likely attract more potential users and expand your user base with a new app, provided you also properly market and promote it.

Another side benefit of releasing an entirely new application is for listing purposes in the app stores. When you launch an app for the first time, it will get listed in the ‘what’s new’ section. Inevitably, this will enhance your app’s visibility and help you draw new users that you could never reach before.

6. Did A Major App Update Perform Well Or Not?

A major app update will increase brand loyalty as long as you provide users with the features they want. But it can also go horribly wrong if you’re not careful. When you’re implementing additional functionality, this inevitably increases your costs. Ideally, you’ll want to monetize these extra features, especially if users find these valuable. However, it’s also possible that users don’t want to pay for these features, meaning that you won’t see a meaningful ROI.

7. Can You Transfer User Settings To A New App Easily?

Do keep in mind that there are often compatibility issues when attempting to run older apps on new hardware. But compatibility issues don’t end there. If an older app uses a different file format from a new app, transferring user settings will prove difficult.

Of course, a competent developer will offer a workaround that allows users to transfer their settings. However, it’s always good practice to implement commonly-used data formats such as JavaScript Object Notation (JSON). All your apps should parse data with this format to make it easy for users to move to your latest app without inconveniencing them.

8. Is It Too Difficult To Add New Features To Your App?

It shouldn’t prove too difficult to add new features to a well-designed and engineered app. If you’re working with an experienced developer, such as NS804, updating apps won’t be a problem. But if your app has become bloated after several updates or suffers from technical debt, it will become hard to maintain. Moreover, adding new features will only make your app more unstable while negatively affecting its usability.

It’s crucial that your projects allow you to implement your new app design ideas. Users are always looking forward to features and improvements that make their favorite apps more engaging. Therefore, an outdated codebase can become a liability if it’s hindering you from moving forward with your ideas. 

9. Will A New App Boost Your User Base?

There are no guarantees that your latest app will succeed if you release it out in the wild. It’s always easier and less costly to promote an existing app than an entirely new offering. But if you want to know if your new app design ideas are feasible, then it’s best to create a minimum viable product (MVP) to measure interest. After all, it costs less and takes less time to make an MVP than a full-fledged app, which inevitably reduces your risk.

Once you’ve ascertained that your MVP has gained traction with users, it’s time to scale. You can now move ahead and implement more of your ideas that’ll differentiate your app in a crowded marketplace. Be sure to market and promote your latest app to reach new users and increase your user base. Contact us today to learn how NS804 can help you create a new app that engages and excites your users.

What You Need Before Commencing With iOS App Development

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There’s much to be said about iOS app development. And that’s because it’s one of the most exciting and rewarding experiences afforded to developers and appreneurs. Not only has Apple created an awe-inspiring ecosystem with over a billion users, but they have provided developers with excellent tools to create their apps.

Apple’s Xcode IDE and Swift programming language allow talented developers to bring their ideas to life — ideas that can potentially change people’s lives for the better. But creating amazing apps is only half of the battle. It’s equally challenging to plan, design, market, respond to market demands, and attain long-term user retention. 

Thus, it’s crucial to have a bird’s-eye view of the entire iOS app development process before forging ahead. No matter how fired up your team may be about the upcoming iOS project, it’s essential to have a clear picture of what to expect. After all, iOS apps cost a lot to develop and maintain, and you’ll want to avoid making expensive mistakes. Below, we take a deep dive into what you need to know before commencing work on your iOS app.

What It Costs To Develop And Market An iOS App In 2022

Developing an iOS app today is not cheap by any stretch. Expect to pay between $40,000 and $60,000 for a simple app and up to $100,000 for a native-developed app. And for a complex app, expect to pay $300,000 or more.

Then, you’ll need to consider the yearly costs of maintaining your app. The industry standard is about 20% of the initial cost of development. For example, if you’ve already spent $50,000 on your app, you’ll need approximately $10,000 per year to cover maintenance costs.

But in today’s highly-competitive iOS app market, developing an app and simply releasing it seldom leads to success. Without an effective marketing strategy, it’s unlikely that your app will reach its target audience. 

It costs between $5,000 and $15,000 to conduct app market research and up to $5,000 for beta testing. If you hire a marketing agency, expect to pay up to $25,000 for each iOS app. And if you decide to work with influencers, you may pay between $10,000 and $18,000 per month.

Also, there are app action costs that further inflate the marketing budget. Average Cost Per Install (CPI) and Cost Per Action (CPA) hovers at around $3.50 per install or registration. But after attaining users, it’s vital to focus on user retention. An effective way to do this is with push notifications that increase user loyalty and reduce churn. Expect to pay between $30 and $250 per month for push notification services.

App Updates Increase User Retention 

Apple always throws show-stopping events that delight its loyal fanbase and its competitors attempt to emulate. Savvy developers often capitalize on the fanfare of these events and whenever Apple introduces new hardware or app updates. These developers will tie their updates together with Apple’s to show their users that they’re staying ahead of the curve.

But app updates also act as a powerful marketing tool if used correctly. With each update, every developer gains another opportunity to engage and delight users. They can make announcements about their update via their App Store page, social media channels, and website. Furthermore, they can reach out to the press, bloggers, and influencers to inform their respective audiences.

If this update contains exciting and indispensable features, users will take notice. And may entice those that have never used the app before to download it out of curiosity. If the updated app meets or surpasses their expectations, it will increase the user base and drive further growth.  

Ultimately, these updates show that the developer is invested in the app and cares about providing value to users. Moreover, these updates remind users that the app still exists and is evolving with their needs.

Respond To Increasing Security Demands

Compared to many of its big tech rivals, Apple has a reasonably good track record regarding security. That’s commendable, considering the increase in cybersecurity breaches recently. And with more people working online, there’s a greater demand for hardened security solutions that will protect users from hackers.  

Apple has responded accordingly by implementing strong security protocols and taking the necessary steps to protect user data. However, Apple can only do so much to protect users. Developers should also do their part by closely following best practices for application security.

Also, it’s wise to develop apps based on iOS 15’s enhanced security features. These include iCloud private relay, Intelligent Tracking Prevention, HomeKit Secure Video, Mail Privacy Protection, Secure Paste, and Two-factor Authentication Code Generator (2FA), to name a few. And you can introduce these features in your existing iOS applications via app updates.

iOS users have come to rely on many of these features and Apple’s security standards. It’s also what keeps them going back to the App Store and confidently downloading new apps. Therefore, your iOS app development endeavors should always have a strong focus on security, especially when dealing with sensitive information and payment details.

AR & VR Present New iOS App Development Opportunities

Users always seek experiences that excite and inspire them. That’s why Augmented Reality (AR) and Virtual Reality (VR) present a golden opportunity for creative developers to shine. And with the recent announcements regarding Meta and the Metaverse, there’s greater interest in virtual worlds than ever before. 

If you plan on creating an AR app for iOS, you may want to use Apple’s ARKit 5. It allows for the creation of impressive AR experiences in record time. Furthermore, it boasts advanced face tracking and motion capture features. And these are features that more businesses, educational institutions, and government agencies require for their apps.

Generally, there’s a growing trend of visually impactful apps reaching the market. Powerful tools such as Unity and Unreal Engine allow developers to create stunningly beautiful 3D visuals for their AR & VR projects. And with Apple’s rumored mixed reality headsets reaching the market in 2022, there’s never been a better time to explore this avenue.

Implement AI & ML In Your Latest iOS Apps

Artificial Intelligence (AI) and Machine Learning (ML) will play a significant role in iOS app development moving forward. Until now, AI & ML were nice-to-have features in many mobile apps. But that’s changing since various industries require scalable self-learning applications to thrive.

AI & ML are indispensable for automation, cloud computing, chatbots, data analysis, deep learning, and facial recognition, to name a few. And there’s hardly a business or government institution that won’t use one or more of these processes to function effectively. These entities require intelligent humanlike decision-making to integrate with all their existing systems while operating at the speed of a machine.

In Conclusion

iOS app development continues to be fruitful for ambitious developers. But it’s important to embrace change and the many new opportunities that come with that. AI & ML, AR & VR, hardened security, and regular updates will play a crucial role on the iOS platform moving forward. 

And it’s equally important to plan and budget for your latest iOS app, as development is on the pricey side. Contact us today to learn how NS804 can help you create phenomenal iOS apps within budget and on time.